Viewing Sales and Trend Information

iTunes Connect provides you with daily, weekly, monthly, and yearly App Store sales data. With iTunes Connect, you can access your data in graph, preview, or report form. From within the Sales and Trends module, click the Download User Guide link to download the iTunes Connect Sales and Trends Guide for a detailed overview of reporting.

To preview sales and trends reports

1. On the iTunes Connect homepage, click the Sales and Trends icon.

   

2. In the window that appears, click the Dashboard tab (if it isn’t already selected) to see the most recently daily data available.

   

3. Click the Sales tab to preview up to 50 transactions, summarized and sorted by number of units.

   

   In this window, you can also download sales reports for additional processing. If your apps have auto-renewable subscriptions, you can download contact information for customers who have elected to opt in to personal information sharing.

To gain access to Sales and Trends reports, you must have Admin, Finance, or Sales privileges. For instructions on how to define user roles, see “Managing Users.”

To download a report as a tab-delimited, zipped text file

• In the Sales view, select a time period (day, week, month, or year) and click Download.

  If you are using a Mac, the report is downloaded and opened automatically. If you are using Windows OS, you need to download an application (for example, WinZip) to decompress the .gz file prior to use.