New Subscription Offer Data Now Available in Sales and Trends

Sales and Trends reports have been updated to include information on the performance of your subscription offers. The following data is now available:

Summary Sales Report

Subscription offers are identified by their reference name in the Order Type column of your Sales Summary Report. See how many of your subscribers have redeemed offers.

Subscription Report

Promotional Offer Name and Promotional Offer ID columns have been added to your report to indicate that a report line item is an active subscription offer.

Subscription Event Report

New subscription events have been added to show when subscribers redeem your offers, and if they upgrade, downgrade, and cross-grade when the offer ends.

Subscriber Report

Promotional Offer Name and Promotional Offer ID columns have been added to your report to show which subscribers are on standard paid subscriptions and which are currently using introductory or subscription offers.

The new reports are available in Sales and Trends starting today. If you are using Reporter or the App Store Connect APIto automate report downloads, make sure you’re using version parameter 1_2. Report version 1_1 will soon be unavailable.

To learn more, see Download and View Reports.