We review all apps submitted to the App Store in an effort to determine whether they are reliable, perform as expected, and are free of offensive material. As you plan and develop your app, make sure to use these guidelines and resources.
App Review Guidelines
We've rewritten the App Review Guidelines to be more helpful, provide more context, and incorporate the guidelines for Mac apps. We hope these updates will help your app sail through App Review.
The Human Interface Guidelines provide guidance on fundamental UI design principles and how to apply them to your apps. Developers who wish to use Apple's trademarks, service marks, or images should read the Guidelines for Using Apple Trademarks and Copyrights.