Business Chat enables customers to connect with businesses using the Messages app on iPhone and Mac to ask questions, get support, schedule appointments, make payments with Apple Pay, and more.

Screenshot of a Home Depot screen that shows an Messages conversation between a customer service representative and a customer about the availability of a bar stool.

Businesses are discovered and conversations are initiated seamlessly using apps, features, and services like Maps and Spotlight. The familiar Messages app interface on iPhone and Mac ensures that customer interaction is intuitive and efficient, and the informality of chat produces a customer service experience that feels personal and meaningful.

For developer guidance, or to sign up, see Business Chat.