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# Brand

A brand eligible for promotion through Apple Maps ads.

```
object Brand
```

## Discussion

The `Brand` object represents a business entity registered in Apple Ads. Use the `id` field as the `promotedObjectId` when creating a `BUSINESS_BRAND` campaign. You can actively promote only brands with `eligibility.status: ELIGIBLE`.

To understand the business type, use the `categories` field. The `countryOrRegion` field identifies the primary market for the brand. Use [`Query Brands`](/documentation/Apple-Ads-Platform-API/Query-Brands) to list brands accessible to your ad account, and [`Get Brand by ID`](/documentation/Apple-Ads-Platform-API/Get-Brand-by-ID) to retrieve a specific brand by its identifier.

Query endpoint requests support fields marked **Filterable** in the properties as filter criteria. See [Calling the Apple Ads Platform API](/documentation/Apple-Ads-Platform-API/calling-apple-ads-platform-api) for details on constructing queries.

### Example

```json
{
  "id": "123456789",
  "name": "AwayFinder",
  "countryOrRegion": "US",
  "categories": [
    "shopping.retail",
    "dining.restaurant"
  ],
  "eligibility": {
    "status": "ELIGIBLE",
    "blockedGroups": [],
    "allowedGroups": [],
    "modificationTime": "2025-01-10T08:00:00.000"
  },
  "creationTime": "2025-01-10T08:00:00.000",
  "modificationTime": "2025-01-10T08:00:00.000"
}
```

---

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