<!--
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  "documentType" : "symbol",
  "framework" : "Apple-Ads-Platform-API",
  "identifier" : "/documentation/Apple-Ads-Platform-API/BrandsSearchTermReportRow",
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  "title" : "BrandsSearchTermReportRow"
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# BrandsSearchTermReportRow

A single row in a Brands search term report, pairing search-term metadata with total and granular performance metrics.

```
object BrandsSearchTermReportRow
```

## Discussion

The `BrandsSearchTermReportRow` object is the `brands` counterpart to [`AppsSearchTermReportRow`](/documentation/Apple-Ads-Platform-API/AppsSearchTermReportRow). The `metadata` field captures the search term text and its associated keyword, ad group, and location context at report time. The `totalMetrics` field contains the aggregated performance figures across the full reporting period.

Like all search term reports, `brands` search term reports require the ORTZ timezone. UTC isn’t supported. Search term entity reports also exclude the `supplyPlacement` and `locationId` dimensions from `groupBy`.

### Example

```json
{
  "totalMetrics": {
    "localSpend": {
      "amount": "845.50",
      "currency": "USD"
    },
    "impressions": 620000,
    "taps": 9800,
    "ttr": 0.0158,
    "cpt": {
      "amount": "0.09",
      "currency": "USD"
    },
    "cpm": {
      "amount": "1.36",
      "currency": "USD"
    },
    "firstActions": {
      "tap": 1450
    },
    "firstActionsPerTap": {
      "tap": 0.1480
    },
    "firstActionsPerImpression": {
      "tap": 0.0023
    },
    "costPerFirstAction": {
      "tap": {
        "amount": "0.58",
        "currency": "USD"
      }
    },
    "actions": {
      "tap": 2100
    },
    "costPerAction": {
      "tap": {
        "amount": "0.40",
        "currency": "USD"
      }
    },
    "getDirections": {
      "tap": 320
    },
    "tapURL": {
      "tap": 610
    },
    "call": {
      "tap": 145
    },
    "share": {
      "tap": 95
    },
    "getTheApp": {
      "tap": 780
    },
    "galleryEngagement": {
      "tap": 150
    },
    "actionsPerTap": {
      "tap": 0.2143
    },
    "actionsPerImpression": {
      "tap": 0.0034
    }
  },
  "granularMetrics": [
    {
      "date": "2025-01-10",
      "localSpend": {
        "amount": "845.50",
        "currency": "USD"
      },
      "impressions": 620000,
      "taps": 9800,
      "ttr": 0.0158,
      "cpt": {
        "amount": "0.09",
        "currency": "USD"
      },
      "cpm": {
        "amount": "1.36",
        "currency": "USD"
      },
      "firstActions": {
        "tap": 1450
      },
      "firstActionsPerTap": {
        "tap": 0.1480
      },
      "firstActionsPerImpression": {
        "tap": 0.0023
      },
      "costPerFirstAction": {
        "tap": {
          "amount": "0.58",
          "currency": "USD"
        }
      },
      "actions": {
        "tap": 2100
      },
      "costPerAction": {
        "tap": {
          "amount": "0.40",
          "currency": "USD"
        }
      },
      "getDirections": {
        "tap": 320
      },
      "tapURL": {
        "tap": 610
      },
      "call": {
        "tap": 145
      },
      "share": {
        "tap": 95
      },
      "getTheApp": {
        "tap": 780
      },
      "galleryEngagement": {
        "tap": 150
      },
      "actionsPerTap": {
        "tap": 0.2143
      },
      "actionsPerImpression": {
        "tap": 0.0034
      }
    }
  ],
  "metadata": {
    "campaignId": 555666777,
    "adAccountId": 123456789,
    "searchTermText": "AwayFinder",
    "searchTermSource": "SEARCH",
    "keyword": {
      "locationId": "555666777",
      "matchType": "PHRASE"
    },
    "adGroupId": 987654321,
    "adGroup": {
      "name": "AwayFinder Brand Ad Group",
      "deleted": false
    },
    "countryOrRegion": "US",
    "deviceClass": "IPHONE"
  }
}
```

---

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