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# Keyword.DisplayStatus

Rolled-up delivery state for a keyword, combining advertiser settings and parent entity status.

```
string Keyword.DisplayStatus
```

## Discussion

Because it rolls up the full hierarchy, a keyword can show `AD_GROUP_ON_HOLD` or `CAMPAIGN_ON_HOLD` even when its own status is otherwise fine.

### Example

```json
{
  "displayStatus": "RUNNING"
}
```

See [`KeywordDisplayStatus`](/documentation/Apple-Ads-Platform-API/KeywordDisplayStatus) for additional context.

---

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