<!--
{
  "availability" : [
    "Apple Ads Platform API: 1.0.0 -"
  ],
  "documentType" : "symbol",
  "framework" : "Apple-Ads-Platform-API",
  "identifier" : "/documentation/Apple-Ads-Platform-API/PUT-creatives-_id_",
  "metadataVersion" : "0.1.0",
  "role" : "Web Service Endpoint",
  "symbol" : {
    "kind" : "Web Service Endpoint",
    "modules" : [
      "Apple Ads Platform API"
    ],
    "preciseIdentifier" : "rest:apple-ads-platform-api:put:creatives-{}"
  },
  "title" : "Update an Ad Creative"
}
-->

# Update an Ad Creative

Change an ad creative’s name or creative spec by its unique identifier.

## Discussion

This endpoint updates an existing ad creative. Only two fields are mutable after creation: `name` and `creativeSpec`. The `creativeType` and `destination` are permanently fixed at creation time and can’t be changed. Not every field within `creativeSpec` is mutable. Refer to the specific creative type documentation for which sub-fields can be updated.

## Payload Examples

**Update Name:**

### Request

```json
{
 "name": "AwayFinder - Summer Campaign Creative - Revised"
}
```

### Response

```json
{
 "result": {
   "id": 666777888,
   "adAccountId": 123456789,
   "name": "AwayFinder - Summer Campaign Creative - Revised",
   "creativeType": "CUSTOM_PRODUCT_PAGE",
   "creativeSpec": {},
   "destination": {
     "destinationType": "APP_STORE_PRODUCT_PAGE",
     "parameters": {
       "adamId": "987654321",
       "productPageId": "76659d7a-d146-43d3-b6b8-b7a12f74bf6b"
     },
     "url": "https://apps.apple.com/us/app/id/987654321"
   },
   "systemStatus": "VALID",
   "systemStatusReasons": [],
   "deleted": false,
   "creationTime": "2025-06-01T10:00:00.000",
   "modificationTime": "2025-06-15T09:30:00.000"
 }
}
```

**Update Creative Spec:**

### Request

```json
{
 "creativeSpec": {
   "localizedText": {
     "en-US": {
       "promoText": "New summer deals - shop now!"
     },
     "fr-FR": {
       "promoText": "Nouvelles offres d'été - achetez maintenant!"
     }
   },
   "brandId": "111222",
   "creativeAssets": [
     {
       "assetId": "770e8400-e29b-41d4-a716-446655440002"
     }
   ],
   "defaultLocale": "en-US"
 }
}
```

### Response

```json
{
 "result": {
   "id": 666777889,
   "adAccountId": 123456789,
   "name": "AwayFinder - Store Promotion Creative",
   "creativeType": "LOCAL_ADS_SEARCH_CREATIVE",
   "creativeSpec": {
     "localizedText": {
       "en-US": {
         "promoText": "New summer deals - shop now!"
       },
       "fr-FR": {
         "promoText": "Nouvelles offres d'été - achetez maintenant!"
       }
     },
     "brandId": "111222",
     "creativeAssets": [
       {
         "assetId": "770e8400-e29b-41d4-a716-446655440002"
       }
     ],
     "defaultLocale": "en-US"
   },
   "destination": {
     "destinationType": "LOCAL_ADS_PLACECARD"
   },
   "systemStatus": "PENDING",
   "systemStatusReasons": [],
   "deleted": false,
   "creationTime": "2025-06-01T10:05:00.000",
   "modificationTime": "2025-06-15T11:00:00.000"
 }
}
```

---

Copyright &copy; 2026 Apple Inc. All rights reserved. | [Terms of Use](https://www.apple.com/legal/internet-services/terms/site.html) | [Privacy Policy](https://www.apple.com/privacy/privacy-policy)