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# Creatives

Create and manage ad creatives within your organization.

## Discussion

You assign [`Creative`](/documentation/apple_ads/Creative) objects to your [Custom Product Pages](/documentation/Apple_Ads/custom-product-pages). You can assign one [`Creative`](/documentation/apple_ads/Creative) per custom product page per organization. After assigning your creative, the next step is to [`Create an Ad`](/documentation/apple_ads/Create-an-Ad) object to assign to an ad group.

## Topics

### Creative Endpoints

[`Create a Creative`](/documentation/apple_ads/Create-a-Creative)

Creates a creative object within an organization.

[`Find Creatives`](/documentation/apple_ads/Find-Creatives)

Finds creatives within an organization.

[`Get a Creative`](/documentation/apple_ads/Get-a-Creative)

Fetches a creative by identifier.

[`Get All Creatives`](/documentation/apple_ads/Get-All-Creatives)

Fetches all creatives within an organization.

### Creative Request and Response Objects

[`object AppPreviewDevicesMappingResponse`](/documentation/apple_ads/AppPreviewDevicesMappingResponse)

The app preview device mapping response to display name and size mapping requests.

[`object Creative`](/documentation/apple_ads/Creative)

The creative object.

[`object CreativeLocalization`](/documentation/apple_ads/CreativeLocalization)

The localized creative metadata.

[`object CreativeLocalizationWithAssets`](/documentation/apple_ads/CreativeLocalizationWithAssets)

The localized creative metadata with app preview.

[`object CustomProductPageCreative`](/documentation/apple_ads/CustomProductPageCreative)

The creative details of a product page.

[`object CreativeResponse`](/documentation/apple_ads/CreativeResponse)

The response details of a creative request.

[`object CreativeListResponse`](/documentation/apple_ads/CreativeListResponse)

A container for response details of a creative request.

[`object DefaultProductPageCreative`](/documentation/apple_ads/DefaultProductPageCreative)

The default product page object.

[`object MediaAppAsset`](/documentation/apple_ads/MediaAppAsset)

The asset details of app preview or app screenshots.

[`object MediaAppAssetsDetail`](/documentation/apple_ads/MediaAppAssetsDetail)

The app asset details of a device.

### Data Types

[`string CreativeType`](/documentation/apple_ads/CreativeType)

The type of creative.

[`string CreativeState`](/documentation/apple_ads/CreativeState)

The system state of the creative.

[`string CreativeStateReason`](/documentation/apple_ads/CreativeStateReason)

Reasons the system provides when an ad isn’t running.


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