<!--
{
  "availability" : [
    "iOS: 18.0.0 -",
    "iPadOS: 18.0.0 -",
    "macCatalyst: 18.0.0 -",
    "visionOS: 2.0.0 -"
  ],
  "documentType" : "symbol",
  "framework" : "StoreKit",
  "identifier" : "/documentation/StoreKit/Message/Reason-swift.struct/winBackOffer",
  "metadataVersion" : "0.1.0",
  "role" : "Type Property",
  "symbol" : {
    "kind" : "Type Property",
    "modules" : [
      "StoreKit"
    ],
    "preciseIdentifier" : "s:8StoreKit7MessageV6ReasonV12winBackOfferAEvpZ"
  },
  "title" : "winBackOffer"
}
-->

# winBackOffer

A message the App Store sends when the customer is eligible for a win-back offer that you configure in App Store Connect.

```
static let winBackOffer: Message.Reason
```

## Discussion

If the customer is eligible for a win-back offer, StoreKit displays the win-back offer message when the app launches. If your app customizes the way it displays win-back offers, you can suppress this message, as described in [`Message`](/documentation/StoreKit/Message).

For more information, see [Merchandising win-back offers in your app](/documentation/StoreKit/merchandising-win-back-offers-in-your-app).

---

Copyright &copy; 2026 Apple Inc. All rights reserved. | [Terms of Use](https://www.apple.com/legal/internet-services/terms/site.html) | [Privacy Policy](https://www.apple.com/privacy/privacy-policy)