Introduction

The purpose of this document is to help you create compelling and effective advertising for Radio on Apple Music and the App Network. In it you will find best practices for designing and building expanded ad units. You’ll also learn more about the features and functionality that are available to you, and you’ll get specifications for your assets.

See Also

In addition to reading this document, you should also familiarize yourself with the guidelines governing any content appearing within a banner or an expanded ad unit by reading the iAd Content Guidelines as well as the guidelines for using Apple products and Apple trademarks on the iAd Network, as outlined in iAd Guidelines for Advertisers.

To learn how to design and implement your ad using Apple’s graphical ad-creation environment, read iAd Producer User Guide.

To learn how to develop and code your ad using iAd JS, read iAd Developer's Starter Guide and iAd JS Programming Guide.

To learn about specific iAd JS APIs, see iAd JS Library Reference.