Upcoming tax and price changes for apps and in-app purchases

Upcoming tax and price changes for apps and in-app purchases

When taxes or foreign exchange rates change, we sometimes need to update prices on the App Store. In the next few days, prices of apps and in-app purchases (excluding auto-renewable subscriptions) on the App Store will increase in Brazil, Colombia, India, Indonesia, Russia, and South Africa. These increases also reflect the following tax changes:

  • India: New equalization levy of 2% (in addition to the existing goods and services tax of 18%)
  • Indonesia: New value-added tax of 10% for developers based outside of Indonesia

Prices of apps and in-app purchases (excluding auto-renewable subscriptions) will also be adjusted in Iceland and Albania to align with pricing used in other markets selling in U.S. dollars with value-added tax.

You can download the updated price tier charts now. Once these changes go into effect, the Pricing and Availability section of My Apps will be updated, and your proceeds will be adjusted accordingly and calculated based on the tax-exclusive price. You can change the price of your apps and in-app purchases (including auto-renewable subscriptions) at any time in App Store Connect. If you offer subscriptions, you can choose to preserve prices for existing subscribers.