Explore Europe’s first Apple Developer Center, Touch on Mac, new App Review articles, a special event for spatial storytellers, and more. ͏
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NOVEMBER 2026
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Hello Developer
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In this packed edition: Europe’s first
Apple Developer Center,
Touch on Mac,
new App Review
articles, a special event for spatial
storytellers, and more.
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DEVELOPER
STORIES
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Jordi Bruin on
simplicity, sample
projects, and the “2-2-2
Method”
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The Amsterdam-based indie
developer — who’s
shipped more than 20
titles, including
Whisper
Transcription
— talks about the
not-so-secret formula he’s
used to get so many apps
out the door.
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Your apps all seem to
have a common purpose:
to solve everyday
problems. What interests
you about smaller-scale
projects?
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Bruin: My
goal isn’t to make a
super-successful,
feature-heavy app. That
approach comes with
variables that are hard to
estimate. How do you
market the app? How do you
guide people to it every
day?
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Instead, I focus on making
utilities that solve a
specific problem in the
simplest way possible.
It’s almost like giving
someone a screwdriver and
saying, “This is what you
use to unscrew a screw.”
There doesn’t need to be a
big narrative around it.
And because my apps are
small in scope, I can
easily envision the total
amount of work required to
solve the problem.
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Read
more
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Share your thoughts
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We’d love to hear from you. If you have
suggestions for activities
or stories, please let us know.
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