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提升 App 在 App Store 上的表现
通过在新位置展示相关图像和视频,重新构想你在 App Store 上推广 App 和游戏的方式。探索如何在 App Store 上的产品页面、搜索结果和 Apple Ads 广告系列中,利用新的视觉素材展示位置以更丰富生动的故事打动用户。了解如何使用全新的 Asset Library 将所有视觉素材汇于一处来简化管理,以及如何借助一款新工具在产品页面上线之前预览效果。
章节
- 0:06 - Introduction
- 0:52 - New asset placements
- 4:24 - Meet Asset Library
- 7:35 - Next steps
资源
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- 0:06 - Introduction
How images and videos shape the first moments someone spends with your app on the App Store, and what's changing — new placements on the product page header and search results, and how to set them up.
- 0:52 - New asset placements
New product page header and search result placements, which let you use images and videos beyond your screenshots — the first visual element people see — to express your brand and shape how your app is perceived.
- 4:24 - Meet Asset Library
Asset Library, a centralized place for all your app's assets — screenshots, preview videos, in-app event media, and new creative assets — across platforms, sizes, and placements.
- 7:35 - Next steps
Getting started — prepare the images and videos that showcase your app, upload them to Asset Library for use across your product page and search results, and preview before submitting for review.