Trends of the Year

Our App Store editors have chosen the most download-worthy games and apps based on topics and trends that were popular on the App Store throughout the year.

Culture & Entertainment

Lifestyle

Tech & Innovation

Games

Culture & Entertainment

Stream Anytime, Anyplace

Through an ever-growing suite of apps, users can watch what they want when they want, or stream live from wherever they are.

Facial Transformations

Apps that dramatically alter faces surprise and delight with an endless amount of entertainment.

Food Technology

From extensive libraries of visually stunning cooking instructions to delivering the freshest ingredients to your door, food tech revolutionizes the way we wine and dine.

Reading Reinvented

These apps and games offer simple yet engaging story-telling with bite-sized anecdotes, synopses, and choose-your-ending elements.

Everyone is an Artist

With the help of these apps, it’s easier than ever for customers to realize their creative talents and share them with the world.

Make Great Short Videos

Loaded with powerful yet easy-to-use features, these video editors allow everyone to produce gorgeous work.

Parent Tech

From matching up new mothers to providing endless ideas to occupy little ones, these apps make raising kids a little simpler.

Lifestyle

Gamifying Fitness

For those who need an extra push to climb out of bed for a morning run or set aside time to hit the gym, these apps can make fitness fun by turning exercise into exciting games.

Workout Anywhere

Customizable and high-quality, these apps deliver daily workout recommendations and constant motivation.

Sustainability

Users can find local shops with fresh produce to reduce their carbon footprint, easily buy and sell preowned items, and much more.

Save Time, Live Life

Time-saving personal services came into their own this year and continue to evolve. These apps help us get more done each day.

Mindful of Mental Health

These helpful tools provide support and resources to reduce stress and improve our quality of life.

Everyone is an Artist

With the help of these apps, it’s easier than ever for customers to realize their creative talents and share them with the world.

Machine Learning

These apps deliver intelligent new features, such as face detection, object tracking and natural language processing, by integrating machine learning models using Core ML.

Swipe Right for Community

From finding business partners to a meeting a potential friend for lunch, users swipe right to make community connections.

Watch & Cook

Japan has enjoyed a boom of apps that were created locally and perfectly localized from abroad that show users how to cook delicious meals, delighting novices and seasoned chefs alike.

A Healthier You

From helping doctors talk to their patients remotely to encouraging users to be more active, these apps help users lead healthier lives.

Knowledge Sharing

In China, a growing number of developers invite subject-matter experts from various industries to share their expertise. These services continue to pioneer efforts to provide anyone, anywhere with access to reliable information.

Tech & Innovation

AR

By blending digital objects and information with the surrounding environment using ARKit, these augmented reality apps go beyond the screen and interact with the real world in entirely new ways.

Machine Learning

These apps deliver intelligent new features, such as face detection, object tracking and natural language processing, by integrating machine learning models using Core ML.

Games

.io Games

These games provide a simple set of rules and an immediate sense of achievement that appeals to those looking for a concise playing experience.

Real-Time Competition

In 2017, we witnessed a shift from turn-based, asynchronous gaming to real-time, human-to-human play.

Hyper-Casual Games

With a simplicity that appeals to players of all levels, these diverse, creative, and approachable games require only simple gestures for a short session that delivers a shot of excitement.