Hello everyone,
I am seeking advice regarding a recurring issue with our app, "YouMi UM," which was rejected due to alleged spam under App Review Guideline 4.3(a). The review team stated that our app shares a similar binary, metadata, and/or concept with apps previously submitted by a terminated Apple Developer Program account.
Our app, "YouMi UM," has been successfully launched on the Android platform, and we have invested significant effort into its UI design and features. However, when submitting to Apple, the review team pointed out similarities between our app and others submitted by different developers, particularly in terms of binary files, metadata, and concept, which led them to believe it might violate Guideline 4.3.
Our app is independently developed, with all code and design being original. We have also added several unique features, such as real-time news widgets, branded dynamic toast notifications, and exclusive scene transition animations, which are not commonly found in similar apps. We believe these innovations significantly enhance the user experience and give our app uniqueness in the market.
Despite these adjustments, the review team still indicated that our app shares similarities with certain apps previously submitted, which they believe could affect the user discovery experience and lead to redundant content. We believe this is a misunderstanding, as our app is neither repackaged nor similar to any previously submitted apps.
Our app has already been released on the Android platform, and given this situation, we cannot make major adjustments to the UI or features. We would greatly appreciate any valuable advice from fellow developers in the community to help us navigate this challenge and successfully pass the review.
Thank you for your post and appeal. We're investigating and will contact you in App Store Connect to provide further assistance. If you continue to experience issues during review, please contact us.