"Minimum functionality" for a very specific AR app

Hi, I've been trying to submit an app, without much success.

Describing the app in general terms, its an Augmented Reality app (for phone or tablet) that depends on a QR code to be used. The QR code is provided during a live training session (engineers go to exhibitions and provide the QR code), where the user can point the camera at and an interactive 3D object, related to the piping industry, appears.

I was signaled about "minimum functionality" for the case of users who download and don't have the QR code (in which case, the app is indeed useless). Something that I've previously seen in AppStore for other apps, btw

Please, could anyone provide me a suggestion of what to do in this case? Is an initial warning describing the condition enough? Should it have something more complex than that at the start?

The latest feedback was: "Hello,

Thank you for your resubmission. Upon further review, we identified additional issues that need your attention. See below for more information. If you have any questions, we are here to help. Reply to this message in App Store Connect and let us know.

Review Environment

Guideline 4.2 - Design - Minimum Functionality

We noticed that your app includes an AR or QR scanner but does not include any additional content or functionality unless the user has access to the AR marker or QR code. While we understand that your app displays additional content when an AR marker or QR code is scanned, to users who do not have access to the AR markers or QR codes, your app only appears to display a camera view.

Next Steps

We encourage you to provide your users with additional content in your app, including directions on how to use your app and information on how to obtain any necessary AR markers or QR codes.

To ensure users have the best experience, apps should provide valuable utility or entertainment, draw people in by offering compelling capabilities or content, or enable people to do something they couldn't do before or in a way they couldn't do it before."

The message from Review + the Guidelines are very, very clear, I'm not here to bother you, but I when you ask if a 'warning message at the start is enough', it makes it seem like you didn't read what they said.

What you have to do is to do as they say, because Apps on the AppStore are for everyone.

Or you can see if the 'Enterprise Program' can work for you, because that program is made exactly for when only your staff should have the app, and no AppStore needed: https://developer.apple.com/programs/enterprise/

If your app has been rejected and you need help resolving the issue, consider taking advantage of one of the following support options available from App Review:

  • Reply to the message from App Review in App Store Connect and request clarification.
  • Request a call with an Apple representative to discuss the outcome of the review.
  • Submit an appeal to the App Review Board if you believe your app follows the App Review Guidelines.

Visit the Contact Us page on Apple Developer and select the App Review tile to learn more.

"Minimum functionality" for a very specific AR app
 
 
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