SMS messages filtered on new iOS26

Hi everyone,

We are experiencing an issue with SMS messages sent from our banking app (iOS) to our customers. The SMS are being delivered by the carrier, but on iOS devices some of them appear to be filtered or blocked, and users don’t see them in the Messages app.

This seems to be related to new SMS filtering rules on iOS (possibly affecting financial institutions and transactional SMS).

• Has anyone faced a similar situation? • Are there specific Apple guidelines or best practices for SMS sender IDs / content to avoid being filtered? • Is there any official documentation from Apple regarding these new SMS filtering mechanisms?

Any guidance or experiences would be greatly appreciated.

Thanks in advance!

SMS messages filtered on new iOS26
 
 
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