Is putting out a tutorial to promote your app worth it?

Question

Created Jul ’15

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Hello I have three iOS apps on the app store that had their few weeks of fame but then died. These were all pretty big projects so it was a shame to see all the work only last a few small weeks. I have a fourth app coming out and I was thinking of new ways to get it publicity (I am not mentioning the name of the app because I am NOT trying to use this form as a way for publicity). One of the new ways I am considering to get publicity for the app is to make a series of tutorials about SpriteKit and some other frame works through their usage in the new app. I have seen this before but never really wanted to display, let alone walk people through my source code. The series wouldn't show all the code of my app, but it would show some major features of the frameworks used and thus some major parts of the code of my app.

I guess my question is has anyone done this type of thing before? and if so did it help the publicity of your app? and did anyone make an almost exact copy of your app?

And for those of you who have not done this type of thing before I'd also appreciate if you thought it was a good idea or not

Thanks!

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Answer 1

KMT OP

Jul ’15

Not a bad idea, but it's all about the ROI - what if you put that time into making a much better app? Isn't that just another arena you'll have to effort to compete in?

As for it being copied...you don't have to release the code for that to happen, but either way, you can count on it.

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Answer 2

2TNeates OP

Jul ’15

See with the first three apps I had I put all the time in the world into making them in my eyes the best possible product and they all did great for a week or so then faded off. Thats why I'm thinking witht this next one a lot of time needs to go into publicity

And yeah I guess your very correct in that sense, itll happen either way

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