How do you make money on ads?

Can someone explain to me how one makes money if you implement adds in your ios app?


For example I plan to add an adbannerview to my app. Do I get money everytime that ad has been viewed or do the user actually have to click on it?


I also plant to add a full adView to my app, when a player makes a move in my game. Do I then get money everytime that full ad has been viewed, and possible some extra if the user click on it?


Do I get money when a user downloads my app?


Is there any other way to make money on ads?

"Ad revenue is determined by volume of ad requests (impressions), the percentage of those requests that are filled with ads, and the effective revenue per thousand filled impressions (eCPM)."


See:

https://developer.apple.com/iad/

https://developer.apple.com/library/ios/documentation/UserExperience/Conceptual/iAd_Guide/Introduction/Introduction.html

https://developer.apple.com/iad/monetize/


Revenue from an app sale/download is a separate user transaction - Monthly payments to you for both are based on Apple's fiscal month.


Other ways may depend on other ads from other vendors. And vs. ads, Apple has an affiliate program you might want to look into.

How do you make money on ads?
 
 
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