Hello everyone, My app was recently rejected under Guideline 4.1 – Design: Copycats. The review team mentioned that my app or its metadata appears to be misrepresenting itself as another popular app or service, and therefore was not approved. This came as a surprise, because my app is an original trading journal product that I’ve built from scratch. While there are other trading journals in the market, my app has unique features and a different design. I did not intend to copy or impersonate any existing app. I would really appreciate advice from anyone who has gone through a similar rejection: What kind of changes did you make to get past this rejection? Should I focus more on branding (name, logo, color scheme) to differentiate? Is it helpful to write an explanation to the App Review team describing how my app is unique? Any tips or experiences would be very helpful, since I want to make sure my app stands out clearly and avoids any resemblance issues. Thank you in advance!
App Rejected – Guideline 4.1 (Copycat / Impersonation) – Need Advice
Thank you for your post. There are several factors that may contribute to an app not following App Review Guideline 4.1. Visit Preventing Copycat and Impersonation Rejections to learn best practices that will help you submit original apps that follow this guideline.
If you have questions about App Review's review of your app, we recommend requesting an appointment with App Review during the bi-weekly Meet with Apple event. Sign in with your Developer ID and select "App Review Appointment." A member of the App Review team will help you with your questions regarding the review process and the App Review Guidelines. Appointments are subject to availability during your local business hours on Tuesdays and Thursdays.