App Review

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App review is the process of evaluating apps and app updates submitted to the App Store to ensure they are reliable, perform as expected, and follow Apple guidelines.

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The status of "waiting for review" has been waiting for almost 2 weeks
Dear App Review: We are an image processing software that undergoes regular iterations and updates with new features every month. At present, our updated version has been waiting for almost 2 weeks in the "waiting for review" state. During this waiting process, we have made the following actions but are unable to enter the review process: We requested an expedited review and informed that it was successful, but no progress was made; Contacted "App Review Status" via email; Please inform us that everything is normal and wait for the review; Refused by oneself, resubmit for review; Our users have been anxiously asking us when to update the new features, and they are very eager to use them. Apple ID of the App:6447539504 Looking forward to your reply, thank you!
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PLEASE HELP!!! Crimean Tatar language!
Hello, we are in the final stages of developing our app and want to ask for some clarifications. Our app is a non-commercial, educational and free project. It is created in Crimean Tatar language, which may be difficult for you to understand during the checking of application, because it is not available in online translators. Therefore, we want to get information in advance about all the things you need in order to successfully validate on your platform and make our app available to everyone. This is an audio guide about Crimea. The purpose of the app is to provide basic historical knowledge about the architecture and history of the Crimean Tatars. Crimean Tatars are the indigenous people of Crimea and this app is type of a local product. The app is created in the Crimean Tatar language, which is on the UNESCO list of endangered languages. By creating this product we are also trying to support the development of our language. We are very interested in opening access to the application as soon as possible, and we are open to contact and ready to provide the necessary information. Please can you tell us if there is anything else we need to provide when we submit the application for review?
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In-App Purchase Review Delaying App Release - Next Steps?
Our submitted binary app version has been approved by Apple reviewers. It's currently pending Developer Release. However, our in-app purchase, which was submitted at the same time, is still under review. Since the newly added in-app purchase hasn't been approved yet, we've decided to hold off on releasing the binary app version. Should we just wait for Apple to approve the in-app purchase, or are there any other recommended actions? Thank you.
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App Rejected - Guideline 2.1 - Performance - App Completeness
I'm unable to reproduce an issue which only seems to occur on App Review devices. It's mainly stuck at a loading screen when trying to sign in with GameCenter. I'm using Microsoft Azure PlayFab as a game backend. I've tested my game on two iPads and three different iPhone models. They're all able to connect to the server. No debug build was installed on those devices via Xcode. I used the same build which was rejected, freshly installed via TestFlight on the internal test track. Looking at my server logs, I can't even find one single request sent from the App Review device. This can only mean that there is some connectivity issue between their device and the server (e.g. a firewall or proxy). I've also implemented a retry mechanism so in case the request times out, it would try it again and after three retries it would eventually display an error message and further details. How shall I figure this issue out, if the only thing the reviewers provided me is a screenshot of the loading screen?
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Using Stripe instead In app purchase
Hello everyone! By the guidelines we have to use IAP because actual service happens in the application itself: it is an app for scheduling actions. The business problem is that IAP does not allow the refund functionality which is important in-app in case the actual scheduled action will not happen. Is there a way to use Stripe still exactly cos we need to implement refunds in the app?
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IOS : App rejected for violating location new Guidelines
Guideline 2.1 - Performance - App Completeness Your app did not load its contents and the activity indicator spun indefinitely when we tapped "Don't Allow" when prompted for permission to use current location. If location information is required, it is necessary to display a notification or alert indicating this requirement. Next Steps To resolve this issue, please revise your app to either enable functionality when a user opts out of providing location information or include an alert that this information is required. Resources For more information on Location Services, please review the section, "Determining Whether Location Services are Available" in the Location and Maps Programming Guide. For a networking overview, review About Networking. Guideline 2.1 - Information Needed We’re looking forward to reviewing your app, but we were unable to sign in with the following demo account credentials you provided in App Store Connect: User name: 8015965494 Password: 8015965494 To avoid delays in App Review, it is essential to provide the App Review team with access to your app's full features and functionality with every submission. Next Steps Please provide the username and password for a valid demo account on the App Review page of App Store Connect that provides full access to your app's features and functionality or include a demonstration mode that shows all of the features and functionality available in your app. Note that we cannot use a demo video showing your app in use to continue the review. Resources Watch a video from App Review with tips for preventing common rejections. Learn how to share information with App Review when submitting your app for review. Guideline 5.1.1 - Legal - Privacy - Data Collection and Storage The app encourages or directs users to allow the app to access the location. Specifically, the app directs the user to grant permission in the following way(s): A custom message appears before the permission request, and to proceed users press a "Configure Location Access" button. Use words like "Continue" or "Next" on the button instead. Permission requests give users control of their personal information. It is important to respect their decision about how their data is used. Next Steps To resolve this issue, please revise the permission request process in the app to not display messages before the permission request with inappropriate words on buttons. If necessary, you may provide more information about why you are requesting permission before the request appears. If the user is trying to use a feature in the app that won't function without access to the location, you may include a notification to inform the user and provide a link to the Settings app.
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Almost two weeks of "Waiting for Review" with no real updates
A regular update to our game have been in review for almost two weeks. These updates normally take a day or less. Is this a general problem or just our game? We have iOS users complaining about the lack of new content. They are comparing to their friends on other platforms. Other platforms now have almost 3 weeks worth of updates that iOS have not gotten. iOS users are slowly losing faith and there is nothing we can do. When can we expect for review times to return to normal?
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Help, account got terminated by 3.2(f) and no reply at all.
My app was removed and my account terminated without any notice. Apple indicated that I violated section 3.2(f) of the ADP, but I did not engage in any unlawful or misleading acts in my business practices. So I submitted an appeal to clarify the situation, but there has been no response. I also tried reaching out for help via general email, but still received no reply. Any advice on how to get a response from Apple? It seems my termination was automated, and no human has reviewed my appeal. I appreciate any help you can provide.
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Where to answer the app distribution questions during an app review
I got the feedback from app review that I need to clarify a few things about my add distribution. Here is the what apple told me to do. Where do I put the answers for these questions at? Also, let's say I pick unlisted app as the category, where do I put this information? Here is what Apple asking me to do We’re looking forward to continuing our review, but we need more information about your business model and your users to help you find the best distribution option for your app. Next Steps Please review the following questions and provide as much detailed information as you can for each question. Is your app restricted to users who are part of a single company? This may include users of the company's partners, employees, and contractors. Is your app designed for use by a limited or specific group of companies? If yes, which companies use this app? If not, can any company become a client and utilize this app? What features in the app, if any, are intended for use by the general public? How do users obtain an account? Is there any paid content in the app and if so who pays for it? For example, do users pay for opening an account or using certain features in the app? Resources Learn more about app distribution options on Apple Developer.
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What are some other actionable items I can do, so that I can get through "Guideline 4.3(a) - Design - Spam" app update rejection?
I have an app which is in the app store since 2022. It is an app with combined features of note taking, todo list and calendar. My most recent app update is rejected with the following message. Guideline 4.3(a) - Design - Spam We noticed your app shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps. Next Steps Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality. Resources Some factors that contribute to a spam rejection may include: Submitting an app with the same source code or assets as other apps already submitted to the App Store Creating and submitting multiple similar apps using a repackaged app template Purchasing an app template with problematic code from a third party Submitting several similar apps across multiple accounts Learn more about our requirements to prevent spam in App Review Guideline 4.3(a). Support Reply to this message in your preferred language if you need assistance. If you need additional support, use the Contact Us module. Consult with fellow developers and Apple engineers on the Apple Developer Forums. Help improve the review process or identify a need for clarity in our policies by suggesting guideline changes. I reply the reviewer with the following message. Hi, I am writing to appeal the rejection of my app, ***. I would like to emphasize the unique aspects of *** that distinguish it from other apps in the market: Integrated Functionality: Unlike most apps that are standalone note-taking, to-do, or calendar apps, *** uniquely combines all three functions into a single app. Extensive Calendar Features: *** includes a comprehensive calendar feature covering holidays in 250 countries and 3,680 states and provinces, a rare and valuable feature. Chinese Lunar Calendar: Our app includes a Chinese Lunar Calendar, which is highly appreciated in the Taiwanese market, adding a culturally specific feature not commonly found in other apps. Organizational Tools: *** allows unlimited tabs and colors for organizing notes, surpassing many competitors who offer limited color options. Flexible Viewing and Sorting Modes: Users can choose from four viewing modes (Grid, Compact Grid, List, Compact List) and five sorting modes (Modified Time, Created Time, Alphabet, Color, Check, Reminder), enhancing the user experience by providing flexibility and customization. No Character Limit: Our design supports notes of any length without character limitations, unlike many apps that impose restrictions. Organized To-Do Lists: Completed to-do items are automatically moved to the bottom, keeping the list clean and organized, a feature that sets us apart from other apps. Rich Attachments: *** supports unlimited picture attachments, drawing attachments, and voice recordings for notes, offering more versatility than many other apps. Advanced Security: *** offers 3 different kinds of password lock mechanisms to protect note privacy, ensuring users have multiple options for securing their information. Powerful Reminders: Our app includes highly customizable reminders that can repeat daily, weekly, monthly, or yearly, making it easy for users to stay on top of their tasks and appointments. Due to the character limits of this form, I cannot list all the unique features of ***. Please refer to our product description for a comprehensive overview. We are proud of our 5k user reviews with an average rating of 4.8, reflecting user satisfaction with ***'s unique features. Here's are some of the recent reviews. (United states only. Please kindly contact me to obtain full list of the reviews) by ??? – Jun 14, 2024 omg i cannot explain how much i love *** like unlike the boring notes app this one is actually fun to use and rlly easy and i rlly like the fonts, color, to do list, calandar that can remind you like every day, week, month, and year like omg?!?!? i love *** and this app is going in like my "I 💖U" folder like tysm for making *** idk what i would do without it like omg tysm i cant explain in words how much i love it💖💖💖💖💖💖💖💖💖💖💖💖💖💖 by ??? – May 12, 2024 I love it sooo much I give it a 5 because there is a password so no one can look by ??? – Apr 30, 2024 Perfect app. All in one by ??? – Mar 26, 2024 I just downloaded this app a few days ago and I love it!! 😃 Up til recently I ALWAYS used paper sticky notes that I would have on my desk - and the reason why is because I could see everything all at once at all times; it’s very convenient - but it also produces clutter and anxiety because every subject is all in one place. *** fixed that!! 😀 With tabs and the list or grid view mode, I can have more organization of subjects and still see almost everything all at once! I love it! 🤩 suggestion I would really love to have more format options for the text! 🙂 Like a button to indent, and be able to have sub notes with points, dashes, or numbers. It makes everything look more tidy and neat. Thank you for this wonderful app! 😆 I am available at 123-456-789 to discuss further and provide additional detail. Thank you. Till to date, I haven't received reply from the reviewer. May I know, what are some other actionable items I can do, so that I can get through "Guideline 4.3(a) - Design - Spam" app update rejection? Thank you so much!
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App Review Rejection for Guidelines 3.1.1
Hi all, Our app has been rejected several times without any clear explanation of what we need to do. The latest rejection reason is as follows: Guidelines 3.1.1 - In-App Purchase and 3.1.3(c) - Enterprise Services We noticed in our review that your app offers enterprise services that are sold directly to organizations or groups of employees or students. However, these same services are also available to be sold to single users, consumers, or for family use without using in-app purchase. When an organization or group buys access to your app's enterprise services, you don't need to use in-app purchase. But when providing access to an individual user, consumer, or for family use, you should use in-app purchase. To which we responded with: We would also like to clarify our app and business model: 1) Our app is a free app intended for companies, organizations, and business owners. Individual users can sign up for our app, but with some restrictions. We designed it this way so that users can try our app before registering their company or business. 2) In the previous app version, we enabled users to subscribe and unlock more features within our app using our own mechanism. Hence, the review referred to Guidelines 3.1.1. In this version, we have removed the feature so that users cannot purchase any subscriptions. Since users cannot purchase anything from our app, we believe Guidelines 3.1.1 should no longer apply for the app review. But our app is still not approved. Instead, they replied with: We are not able to provide feedback on app concepts or features, but we recommend evaluating your suggestions against the App Review Guidelines, as well as the Apple Developer Program License Agreement, and the Human Interface Guidelines. Can anyone enlighten us why does the reviewer still referring to Guidelines 3.1.1 when there isn't anything that user can purchase from our app? And what do they actually want us to do?
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Is the issue of code-theft via decompilation or reverse engineering common for Swift iOS apps? And can I protect a small portion of my code?
I'm a new app developer and I've read through most relevant posts on this topic here and elsewhere. Many of the forum posts here are specific to Objective-C, or old enough to be considered outdated in the fast-moving world of computing. Many of the posts elsewhere are about protecting authentication secrets, which doesn't apply in my case, and a lot are by someone with a product to sell, which I've ignored. My app is 99.9% Swift and I'm not going to store any authentication secrets in the IPA. What I'd like to protect is the core mechanism of my product, which has to be included in the binary and is small (< 10k lines). I want to make it so it's harder to steal the source code than it is to recreate my functionality from scratch, which is difficult even with the app in front of them. From what I gathered, Swift code compiled by Xcode is protected from reverse engineering / decompilation by the following: Symbolization of the app Native builds from Xcode destroys names of variable, functions, etc. Swift code is compiled in such a way that makes stealing harder than Objective-C This should make me feel better, but the threat-level is increasing with the availability of free, commercial-grade decompilers (e.g. Ghidra) and machine learning. The fact that iOS 18 supports a checkm8 (i.e. jailbreakable) device means that decrypting the IPA from memory is still trivial. Questions People talk about stealing authentication secrets via reverse-engineering, but is the same true for mechanisms (i.e. code)? How common is the issue of source-code stealing in iOS apps? Can machine learning be leveraged to make decompilation/reverse engineering easier? Will I get rejected by App Review for obfuscating a small portion of my code?
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Acceptable location purpose strings
Does anyone have recent experience of what App Review consider acceptable for location purpose strings these days? My map apps simply display a blue spot on the map showing your current location when you turn on the app's location button. That data doesn't leave the app; I'm not selling it to anyone, or doing anything nefarious. For years, I've had concise location purpose strings such as "Your location will be shown on the map". Now, App Review seem to find that inadequate. They say: "One or more purpose strings in the app do not sufficiently explain the use of protected resources. Purpose strings must clearly and completely describe the app's use of data and, in most cases, provide an example of how the data will be used. Next steps: Update the ... location purpose string to explain how the app will use the requested information and provide an example of how the data will be used. " I've just look at what Apple Maps uses as its purpose string, and it's just "Your location is used to show your position on the map, get directions, estimate travel times, and improve search results." I'm only doing the first of those things, so surely "Your location is used to show your position on the map" would get approved, right? Wrong! I have similar issues with the photos purpose string.
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xCode - ITMS-90111: Unsupported SDK or Xcode version
When I try to upload an app to the AppStore, I receive following feedback: I had Xcode 16 with visionOS installed. Because of the feedback, I switched back to Xcode 15.3 with visionOs 1.0. I archived it again and tried to upload the app again. But I still receive the same feedback. I also tried https://stackoverflow.com/questions/56518791/app-store-refuses-my-update-after-installing-xcode-11-beta-with-keeping-xcode-10/56623421#56623421, but it seems that there is no such property for visionOS in the info.plist I do not have any further ideas...
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Rejected, 4.1: Copycats
Hello, After submitting my app for review, it was rejected due to the Copycats guideline: "This app or its metadata appears to be misrepresenting itself as another popular app or game already available on the App Store, from a developer's website or distribution source, or from a third-party platform." The problem is, it is an original app and I have no idea why they considered it a "copycat". After various attempts to clarify, and mentioning every reason I could think of that could have made them think its a copycat, I always get basically the same answer. In the last answer they added: "Please note resubmission without any revision will not be processed any further. We look forward to reviewing your app once the appropriate changes have been made." The app is a game called "G-Switch 4: Creator", the sequel to "G-Switch 3" (which is on the App Store). I have detailed why this sequel is a very significant improvement to the previous (level editing and sharing, and other features). I have explained that the app on other platforms is mine too, such as on Google Play, under the brand name "Serius Games", and have offered to unquestionably prove it if necessary. I mentioned a game that existed with similar gameplay and is not available now, but that was actually released after mine, so mine is the original. I have mentioned the level select interface being somewhat inspired by Mario Maker. But I always get the reply "Thank you for providing this information. Your app, G-Switch 4: Creator, still appears to be misrepresenting itself (...)" Finally, I tried submitting an appeal to the App Review Board. This was 10 days ago, I've lost hope of getting a response. Is there anything I can do?
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Guideline 5.1.2(i) - Legal - Privacy - Data Use and Sharing
Apple is continuously replying this to my app The app appears to manipulate users into enabling tracking across different apps and websites. Specifically: The app requires users to enable tracking in order to access the app's content and functionality. Users should have control over how their personal information is used and should not be forced or manipulated into enabling tracking. Next Steps Take the following step(s) to resolve this issue: Revise the app so that users are not required to enable tracking in order to access the app's content and functionality. Resources Learn more about these requirements in guideline 5.1.2. iOS App 1.0App Version Rejection Reasons: 5.1.2 Legal: Privacy - Data Use and Sharing My login function is dependent on advertising id and advertising id can be achieved through tracking, what to do for my case? We aren’t taking advertising id for ads purpose or unlawful acts. Advertising id is solely taken to get us know that user is using same older device he used for last successful login. We need two unique identifier: keychain uuid used advertising id how to get this thing approved from Apple? I tried to reply the message and requested phone call but no response.
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Guideline 2.5.1 - Performance - Software Requirements
App rejection : The app uses public APIs in an unapproved manner, which does not comply with guideline 2.5.1. Specifically, your app using configuration profiles to install icons and/or wallpapers. Since there is no accurate way of predicting how an API may be modified and what effects those modifications may have, unapproved uses of public APIs in apps is not allowed. I’m wondering if it’s true that asking users to download a configuration profile doesn’t jive with 2.5.1? How to resolve the problem and what reason ?
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Unsupported SDK or Xcode version (XCode 15.4 running on MacOS 15)
Hello! So I updated my mac to 15.0 Sequoia Developer Beta and couldn't run Xcode 15.4 because of the Mac version mismatch, so I installed Xcode 16 beta and archived my app, but of course I cannot publish it to App Store because Apple doesn't let you do it with beta soft. So, I downloaded Xcode 15.4 (current latest stable build) and managed to run it following this fix: https://stackoverflow.com/questions/69994916/how-can-i-run-older-xcode-version-on-new-macos-version But, now when I create a new archive and submit it for review I am getting: ITMS-90111: Unsupported SDK or Xcode version - App submissions must use the latest Xcode and SDK Release Candidates (RC). For details on currently supported versions, visit: https://developer.apple.com/news/releases. I tried deleting derived data and build folders, building new archives, but to no avail. Has anybody encountered this before?
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