Hello,
I am facing a rejection under Guideline 4.3(a) - Spam for "duplicate apps".
However, this submission is an update of an existing app (same bundle identifier), not a new app. The update only includes a company rebranding (name, icon, and screenshots).
At the moment, we only have one app with this functionality available on the App Store, and we are not intentionally distributing multiple apps targeting the same users or storefronts.
The review team mentioned that the app duplicates another app we submitted, but we are unable to identify which app they are referring to.
Has anyone experienced a similar issue where Apple flagged a duplicate app even though only one app is live? How did you resolve it?
Any guidance would be greatly appreciated.