Guideline 4.3(a) rejection - unable to get specific clarification from App Review

Hello,

Our app, Cloudkeep Rivals, was rejected under Guideline 4.3(a) - Design - Spam.

The App Review message says that the app appears to share a similar binary, metadata, and/or concept with apps previously submitted by a terminated Apple Developer Program account. The reviewed version was 1.0 (202606172035), with review date June 25, 2026, and Submission ID a03a3146-51b2-4440-967b-2326018fb06b.

We are trying to understand what exactly triggered this rejection. We have asked App Review several times whether the issue is related to the build/binary, metadata, the game concept, similar heroes/characters, or a possible association with a terminated account. Unfortunately, the replies we receive appear to be mostly the same copy-pasted message, without any specific clarification about which part of the app is considered problematic or what exactly we need to change.

We also tried to use the Contact Us / support channels, but we have not received a meaningful response to our support messages or emails. We have now been waiting for about one month without a clear answer.

Has anyone experienced a similar Guideline 4.3(a) rejection and managed to resolve it? Is there any effective way to get a more specific explanation from App Review or reach the correct escalation path?

We are not trying to flood support or dispute blindly. We simply want to understand the exact issue so we can either fix the problematic part or provide the correct explanation/evidence.

Thank you.

Guideline 4.3(a) rejection - unable to get specific clarification from App Review
 
 
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