I received a Pending Termination Notice under ADPLA 3.2(f) on September 1. The identical notice was posted into the message thread of every app on my account, so it's account-level rather than tied to one app. The stated evidence was repeated submissions attempting to evade review.
I filed an appeal admitting the conduct rather than disputing it, and set out the remediation with dates. That was two days ago, no response yet.
Since filing, I audited the rest of my apps and found competitor app names in some keyword fields. I hadn't connected that to the termination, but 3.2(f) does mention unfair competition and consumer confusion, and I had a naming complaint from another developer resolved through Apple earlier this year.
My questions:
-
Has anyone filed a second appeal while the first was still pending? I've read about a second appeal succeeding after the first missed the real cause, but mine already admits the main issue. Unsure whether adding this strengthens the case or just muddies it.
-
Is competitor keywords the kind of thing that contributes to an account-level action, or is it normally just a 2.3.7 rejection?
-
For anyone who has been through a 3.2(f) termination - roughly how long did the App Review Board take to respond?
Happy to share how it turns out either way, since there isn't much written about this process.