Auto-renewable subscriptions give users access to content, services, or premium features in your app on an ongoing basis. At the end of each subscription duration, the subscription automatically renews until a user chooses to cancel it.

Great subscription apps justify the recurring payment by providing ongoing value to users and continually innovating the app experience. If you’re considering implementing the subscription model, here’s what you need to know.

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Resources

Learn more about attracting subscribers

Learn more about measuring subscription performance

Learn more about using receipts to retain subscribers

Learn more about promoting your subscriptions with offers