An easier way to pay within apps and websites.

Apple Pay provides an easy and secure way to pay in your iOS apps, watchOS apps, and websites on Safari. And now, nonprofits can accept donations within their apps and websites with Apple Pay. By using Face ID, Touch ID or double-clicking Apple Watch, users can quickly and securely provide their payment, shipping, and contact information to check out. Customers love the simplicity of Apple Pay, and you’ll love the increased conversion rates and new user adoption that come with it.

Watch What’s New in Apple Pay & Wallet

Apple Pay in Action

From retail to restaurants, apps using Apple Pay are building great customer experiences and achieving successful business results.

  • Apple Pay has facilitated greater real-time commerce, improved conversion and enhanced the overall Groupon mobile experience.

    Joanne Soo, Product Manager at Groupon

    By replacing the “Buy” button with Apple Pay, Groupon now provides an express checkout where new customers can purchase a deal with a single tap. For new users, Groupon seamlessly creates an account when they make their first purchase.

  • We defaulted all our iOS customers to Apple Pay in a recent redesign of the DoorDash app - even those that already had a card on file — and they loved it! Customers love the simplicity of Apple Pay.

    Zachary Kinloch, Head of Growth at DoorDash

    By defaulting all users with an eligible device to Apple Pay when they relaunched their app, the DoorDash team removed friction from the checkout experience for new users and added the security and privacy of Apple Pay for existing users.

  • Apple Pay customers are three times more likely to pay with OpenTable.

    Catherine Porter, SVP of Strategy and Business Development at OpenTable

    OpenTable built an innovative experience for its customers and enabled restaurants to provide better hospitality for their guests by eliminating the hassle of the credit card back-and-forth — it’s all taken care of when the reservation is made in OpenTable. Since customers can settle their tab with just one tap using Apple Pay, many more diners have tried the new experience.

  • Apple Pay users buy 20% more mobile tickets through our app. Introducing the ability to add cards to Apple Pay in the app boosted our Apple Pay sales by 25% leading to further accelerated growth.

    Dave Slocombe, Product Owner Mobile Apps at Trainline

    Trainline added the ability to set up Apple Pay right from the app. Users can also use the card associated with their iTunes or App Store account as as a simpler alternative to provisioning a card in the Trainline app.

  • We’ve seen a 250% increase in our conversion rate with Apple Pay.

    Bill Devine, Director of Product at Indiegogo

    By offering Apple Pay right on the list view, customers can complete a transaction in just one tap. With Apple Pay, there’s no need for payment method selection or data entry, resulting in an optimal customer experience and more contributions.

  • With Apple Pay, our conversion rate has tripled.

    Giacomo DiGrigoli, VP of Product at Chairish

    With Apple Pay, customers can buy directly from the product detail page. There is no need to add to a cart or fill out a lengthy form to complete a purchase, making it much faster than other methods.

  • Apple Pay customers have a 30% higher purchase frequency than other users.

    Joseph Einhorn, CEO of Fancy

    Adding the Apple Pay button to every product detail page means customers can quickly make a purchase. Apple Pay provides a customer’s current payment information, shipping address, shipping method, and contact information so they can check out without filling out lengthy forms. With a better first time experience, customers come back more frequently.


Creating A Great Commerce Experience

Houzz’s unique approach to monetization focuses on creating the best experience for homeowners and professionals through technology.

eCommerce Platforms

For simple web-based Apple Pay integration, you can get started by working with Big Cartel, BigCommerce, GoCentral, IBM, Miva, Salesforce Commerce Cloud, Shopify, Squarespace or WooCommerce.

Payment Platforms

The most popular payment solution providers like payment gateways, merchant acquirers, and more are integrating Apple Pay. Here are some of the solution providers you can start working with today.*



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