Can we have two prices for two business plan?

Hi everyone
I was wondering if we can have two prices for our app on AppStore? For example, 10/month for individual users and 50/month for a family plan. Sth like what Spotify is doing outside the app store.
The second question is that in case Apple doesn't allow two plans, can we move the family subscription outside AppStore?

Cheers

Can we have two prices for two business plan?
 
 
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