Hi,
We are a digital greeting card company. Users choose, customise and then download a card (mp4 file) which they can then send in WhatsApp or any other messaging app that supports sharing video files.
Users can either subscribe and send an unlimited number of cards or pay per card.
We would like to offer our customers the chance to add an Amazon voucher to their greeting card but are not sure whether it is financially viable unless we can avoid the app store fees on the voucher purchase. If a subscriber purchases a £20 Amazon voucher to accompany their greeting card and we pay 15% (as a small business) to Apple (£3) then we lose £2.60 as we have to purchase the gift card from Amazon for £19.60 (Amazon give a 2% discount).
From the Apple Review Guidelines I read: “Digital gift cards, certificates, vouchers, and coupons which can be redeemed for digital goods or services can only be sold in your app using in-app purchase."
Which seems to make it clear that we'd have to pay the fees however we have several competitors such as Prezzee who sell gift cards at face value (a £10 voucher costs £10) inside their app which makes me hopeful that there's a way.
Any help would be greatly appreciated. Our customers are constantly asking for this feature and we'd love to find a way to provide it.
Best wishes,
Benjy