"ASO in 2025 is more algorithm-driven, with a stronger focus on user engagement signals like retention and in-app actions.
Keyword relevance still matters, but quality and user experience now play a bigger role in ranking boosts."
"ASO in 2025 is more algorithm-driven, with a stronger focus on user engagement signals like retention and in-app actions.
Keyword relevance still matters, but quality and user experience now play a bigger role in ranking boosts."