Hello Developer: March 2024

The word “Hello” in script in rainbow-color text and constructed out of small dots.

Welcome to Hello Developer. In this edition:

  • Find out what you can do at the Apple Developer Centers in Bengaluru, Cupertino, Shanghai, and Singapore.
  • Learn how the team behind Finding Hannah created a hidden-object game with a meaningful message.
  • Get security tips from the Mac notary service team.
  • Catch up on the latest news and documentation.


The interior of an Apple Developer Center, an open and brightly lit room with a gray couch, several wooden chairs, and a reception desk that sits underneath a large Apple logo.

Step inside the Apple Developer Centers

The new Apple Developer Centers are open around the world — and we can’t wait for you to come by. With locations in Bengaluru, Cupertino, Shanghai, and now Singapore, Apple Developer Centers are the home bases for in-person sessions, labs, workshops, and consultations around the world.

Whether you’re looking to enhance your existing app or game, refine your design, or launch a new project, there’s something exciting for you at the Apple Developer Centers. Browse activities in Bengaluru, Cupertino, Shanghai, and Singapore.


In Finding Hannah, the main character, a woman with blue hair, stands in a garden talking with her grandmother, who’s sitting on a porch bench.

Uncover the hidden joys of Finding Hannah

On its surface, Finding Hannah is a bright and playful hidden-object game — but dig a little deeper and you’ll find something more. “It’s really a story about three women from three generations looking for happiness,” says Franziska Zeiner, cofounder and co-CEO of the Fein Games studio. “For each one, times are changing. But the question is: Are they getting better?” Find out how Zeiner and her Berlin-based team created this compelling Apple Design Award finalist.

Uncovering the hidden joys of Finding Hannah

Learn how Fein Games created a hidden object game with big aspirations.

View now


A red lock icon set against a background of gray grids oriented diagonally.

Get answers from the Mac notary service team

Security is at the core of every Apple platform. The Mac notary service team is part of Apple Security Engineering and Architecture, and in this Q&A, they share their tips on app distribution and account security to help Mac developers have a positive experience — and protect their users.

Q&A with the Mac notary service team

Get tips on Mac app distribution and account security.

View now


Three iPhone screenshots about resolving billing issues. The first shows a “Billing Problem” email with a message about how to resolve the issue. The second shows a notification about payment options and how a customer can update payment information to keep their subscription active. The third shows the Billing Issue alert on the App Store’s Today tab.

Improve your subscriber retention with App Store features

In this new video, App Store experts share their tips for minimizing churn and winning back subscribers.

Improve your subscriber retention with App Store features

Learn how to minimize churn and win back subscribers on the App Store. Explore App Store data, review different types of subscriber churn, discover tools you can use to enhance your retention efforts, and learn implementation best practices.

Watch now


The blue and white App Store logo on a dark background.

Make the most of custom product pages

Learn how you can highlight different app capabilities and content through additional (and fully localizable) versions of your product page. With custom product pages, you can create up to 35 additional versions — and view their performance data in App Store Connect.

Plus, thanks to seamless integration with Apple Search Ads, you can use custom product pages to easily create tailored ad variations on the App Store. Read how apps like HelloFresh, Pillow, and Facetune used the feature to gain performance improvements, like higher tap-through and conversion rates.


Find the details you need in new and updated docs

View the full list of new resources


Catch up on the latest updates

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