Safari Push Notifications

OS X Mavericks introduces a powerful new way to keep users engaged with your website. You can now use the Apple Push Notifications Service to send notifications to your website users, right on their Mac desktop — even when Safari isn’t running. Safari Push Notifications work just like push notifications for apps. They display your website icon and notification text, which users can click to go right to your website.

Safari Push Notifications Desktop Image

Presentations and Documentation

Tips and Best Practices

Make sure that your website doesn’t send unsolicited messages or spam to users. Improperly using push notifications may cause your push certificate to be revoked.

Tips and Best Practices

Help users make the most of your notifications by letting them choose the types of notifications they care about most.

Tips and Best Practices

To use the push notification service, you must first create a Push SSL certificate to connect to the Apple Push Notification service.

Tips and Best Practices

Push notifications are free. Don't charge customers for the use of push notifications.

Tips and Best Practices

When sending notifications, avoid opening and closing the connection with the APN service with each notification. Instead, keep your connection to the APN service open when sending messages.

Related Resources

Mac Developer Program or iOS Developer Program membership is required to access tools and resources for implementing push notifications. Not a member? Learn more