Get started.

It’s easy to start creating sticker packs for the Messages app on iOS using just a Mac, Apple ID, sticker images, and Xcode. Anyone with an Apple ID can download Xcode for free.


Sticker packs are created using a set of image files in PNG, JPEG, or GIF format. They can also be animated images in APNG or GIF format. Learn more about creating images that work well as a sticker pack by reading the Human Interface Guidelines.


You’ll need to create several sizes of your sticker pack icon to be used by the App Store for iMessage and by iOS. Download Photoshop templates to create the required sizes of your icon.

Xcode Developer Tools

Download the latest version of Xcode, a Mac app used to create sticker packs and other apps for Apple platforms. Xcode is free and includes the tools you’ll need to build, test, and submit your sticker packs to the App Store. To download and install Xcode, simply sign in with your Apple ID. Apple Developer Program Membership is not required. Please note you must have at least 12 GB of available space on your Mac running macOS 10.11.5 or later to install Xcode.

Build your sticker pack.

Once your set of image files are ready and you have Xcode installed on your Mac, watch the short video “Building Sticker Packs”.

Beyond the Sticker Pack

If you’d like to use code and APIs to add functionality such as in-app purchase to your sticker pack, or if you’d like to provide text, video, and audio along with your sticker pack, you can create an iMessage app. To learn more, visit the iMessage + Apps page.

Get ready for the App Store for iMessage.

Reach millions of customers around the world by making your sticker pack available on the App Store for iMessage. To test your stickers on an iOS device and distribute them on iMessage, you need to be a member of the Apple Developer Program. If you’re not already a member, learn more about joining the program.

App Store for iMessage

When you’re ready to submit your sticker pack, you’ll be asked to provide additional information such as name, description, icon, screenshots, and price in App Store Connect, a web-based tool for managing apps and media distributed on the App Store. All stickers and related information will be reviewed in an effort to determine whether they perform as expected and are free of objectionable material.

Learn about preparing sticker submissions


The TestFlight app, available on the App Store, lets you distribute beta versions of your stickers and iMessage apps to testers on their iOS devices for valuable feedback. You can invite up to 10,000 testers using just their email address.

Learn more about TestFlight