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  • Enhance your presence on the App Store

    Reimagine how you market your apps and games on the App Store by using your images and videos in new places. Discover how you can tell a richer story across the App Store with new visual placements on your product page, search results, and Apple Ads campaigns. Explore how to streamline all your visual assets in one place with the new Asset Library, as well as learn about a new tool to help you view your product page before it goes live.

    Chapters

    • 0:06 - Introduction
    • 0:52 - New asset placements
    • 4:24 - Meet Asset Library
    • 7:35 - Next steps

    Resources

    • Design your own ads with creative assets
    • App Store - What's New
    • Creating your Product Page
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  • Search this video…
    • 0:06 - Introduction
    • How images and videos shape the first moments someone spends with your app on the App Store, and what's changing — new placements on the product page header and search results, and how to set them up.

    • 0:52 - New asset placements
    • New product page header and search result placements, which let you use images and videos beyond your screenshots — the first visual element people see — to express your brand and shape how your app is perceived.

    • 4:24 - Meet Asset Library
    • Asset Library, a centralized place for all your app's assets — screenshots, preview videos, in-app event media, and new creative assets — across platforms, sizes, and placements.

    • 7:35 - Next steps
    • Getting started — prepare the images and videos that showcase your app, upload them to Asset Library for use across your product page and search results, and preview before submitting for review.

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