Publish new app for newly acquired company from our developer account

Team, We are trying to publish new app (Under new brand label) for newly acquired company. app update is rejected for the reason: Guideline 5.1.1 - Legal - Privacy - Data Collection and Storage

The app must be published under a seller and company name that is associated with the organization or company providing the services. In this case, the app must be published under a seller name and company name that reflects the institution name.

Any suggestions??