My Game Was Rejected as Spam (4.3a) – Need Clarification & Guidance

Hey everyone,

I’m really hoping someone here can share some advice because I’m feeling stuck. My game was recently rejected from the App Store for being classified as "spam," but I honestly have no idea why. I built everything from scratch—3D models, environments, UI, and all the code—nothing is copied or templated from any other game.

I first tried replying to the rejection email, but I kept getting the exact same automated response with no clarification. A week ago, I also submitted an appeal, but I haven’t heard anything back yet.

Since I wasn’t sure what else to do, I just submitted a new version of my game and appealed again. But now I’m wondering—does this even help? I don’t get any confirmation emails when I submit an appeal, so I don’t even know if anyone is actually reviewing it.

Has anyone else been through this? Any advice on how to get a real response from Apple or figure out what’s wrong? Would really appreciate any insights!

Thanks in advance!

"Spam" doesn't mean you copied bits from other games, it means your game is too similar to others on the Store. For example, if it's another solitaire card game then it's likely going to be marked as spam unless it has something new and innovative about it.

What's your game about? Are there similar games on the Store already?

My Game Was Rejected as Spam (4.3a) – Need Clarification & Guidance
 
 
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