They only tell you how you violate review guidelines. They won't tell you how you should make changes so that you will pass the review process. It's been like that for the past 15 years or longer. We only pay $99 annually. So it shouldn't be a surprise. If you need to find out how you should make changes, I'm afraid you need to hire a consultant. I get that they won’t provide step-by-step instructions, but pointing out specific elements that are considered non-compliant would benefit both sides. When the feedback is just “overtly sexual,” it’s hard to know what that actually refers to, whether it’s the imagery, VO, copy, or even the character relationships. Since only Apple knows where they draw that line, having more specific guidance would significantly reduce the number of resubmissions and make the process more efficient for all. As well as prevent good intentioned developers from having their accounts terminated.
Topic:
App Store Distribution & Marketing
SubTopic:
App Review
Tags: