“4.3”

Hello My app got rejected with the message We noticed your app shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. In short, my app is a vpn app built entirely by me. In Russia almost all vpn protocols are blocked: wireguard, openvpn etc. And the only protocol they could not block was vless. It was hard to implement it, i spent like 3 weeks on it writing my own package on flutter. The app first was uploaded to android and shared through testflight with some of my friends. And everyone switched to my app, because it works perfect for their needs: accessing instagram, twitter etc. Those apps are blocked here. So on my first attempt publishing i got 2 errors: Vpn should be published on the account that is organization Spam rejection I registered a company and switched from individual account to a company. I also changed the ui of the app (although i agree most vpns share the same concept design). I got rejected again with only Gui

hii submitted app yesterday to review, This morning I was surprised that the application was rejected, Reason 4.3 Design: Spam.And I've introduced an application programmed by myself, and a unique design.This message I receivedGuideline 4.3 - DesignWe noticed that your app provides the same feature set as other apps submitted to the App Store; it simply varies in content or language, which is considered a form of spam.The next submission of this app may require a longer review time, and this app will not be eligible for an expedited review until this issue is resolved.what should I do ?

Hello, I am facing a rejection under Guideline 4.3(a) - Spam for duplicate apps. However, this submission is an update of an existing app (same bundle identifier), not a new app. The update only includes a company rebranding (name, icon, and screenshots). At the moment, we only have one app with this functionality available on the App Store, and we are not intentionally distributing multiple apps targeting the same users or storefronts. The review team mentioned that the app duplicates another app we submitted, but we are unable to identify which app they are referring to. Has anyone experienced a similar issue where Apple flagged a duplicate app even though only one app is live? How did you resolve it? Any guidance would be greatly appreciated.

Hello everyone, I’m looking for some advice or shared experiences regarding an app rejection under App Store Review Guideline 4.3(b) – Design – Spam. Our app was rejected and, after an appeal to the App Review Board, Apple maintained that the app “duplicates the content and functionality of similar apps in a saturated category.” We strongly disagree with this classification and are struggling to understand how Guideline 4.3(b) has been applied in our case. The app was developed as an original product: Custom-designed content (including original cards and interactions) A unique visual style and UI A distinct interaction flow focused on encouraging social interaction between users This was not a template-based or reskinned app, nor is it part of a series of similar submissions. We fully respect the App Store Review Guidelines and are open to making adjustments to better align with them. However, what we find difficult is the lack of specific, actionable feedback. We have not received clear gui

Hi all Our App was rejected for being suspected Spam, copied from another entiy's App witht he following narrative: We noticed your app shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. We explained this on the form, but the case is not being progressed, jsut ignored. Is there a good way forward to resolve this that is good for Apple as well. Here is our response in the Form: Dear App Review, Thank you for flagging this point and we fully understand and appreciate your concern for protection of our App from being put to unauthorised use. This App and has been developed solely for us and on our instruction and under our direction. As you have noticed, our developer submitted our App to your App Store years ago and it was available for several years from this account. Then some months ago we decided with the developer to move it to our own account. And as you also noticed, some small changes to simplify the flow were made inte

Hey Apple Developer Community, We have been on the app store for 7 years now. Our latest app submission was rejected under Guideline 4.3(a) app shares similarities in binary, metadata, and concept with apps submitted by other developers, with only minor differences. Even after multiple reviews, the reason for rejection is the same. We still found that your app shares a similar binary, metadata, and concept as apps submitted to the App Store by other developers, with only minor differences. Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality. Our app has been developed in-house and we own the entire source code. And Apple won't tell us which app this is similar to. Do they expect us to discover that? We have already filed an appeal with the App Board. Has anyone been in a similar situation? What's the best way to resolve this? Any support here will be much appreciated.

I've been rejected by Apple many times for design spam. I'm confused whether this is because I'm reusing codebase or because my app is similar to other apps on the store. However, very few other apps on the App Store are similar to mine, so I don't think I'm spamming. Could you please tell me how to fix this? Should I refect the codebase or completely redesign the app's features? Thank you for reading!

I am seeking guidance after experiencing what appears to be an inconsistent and unresponsive review process. My app was rejected under Guideline 4.3(b) (Spam - saturated category) and Guideline 2.1 (App Completeness - IAP not found in binary). I would like to highlight several concerns: Regarding 2.1 - IAP Issue: The rejection states that In-App Purchase products could not be found in the submitted binary. However, a previous reviewer successfully accessed and screenshotted the exact purchase screen in an earlier review cycle. The IAP is clearly implemented and functional. This inconsistency suggests the current reviewer may not have thoroughly tested the app. Regarding 4.3(b) - Spam: I have submitted detailed appeal notes explaining the unique, differentiating features of my app that are not found in any competing applications in this category. These include: Integration with real-time external data sources (not static content) Cultural and regional elements unique to my market AI-powered c

I am in the middle of trying to get an app approved for beta release and the back and forth with the App Store reviewers has been incredibly frustrating and concerning. On Tuesday, I created an app record for my app but quickly realized I made it under the wrong account- I'm working for a company that has a few brands under it's umbrella, and I was under the wrong account when I created the app record. Rather than wait several days to get Apple's approval to transfer app ownership, I decided to delete that app record and create a new one under the proper account. Worst mistake of my life. Now, Apple is insisting that the new app record is spam despite my clarification that I own the other app record and that it was deleted before the new one was created. I have no choice but to believe that somebody else is using our branding and asset somewhere in the App Store that I can't see. Does anybody know how I can resolve this? It should have never taken me the whole week to make an app available on test flight and

Hello everyone, When I submit the game I developed with Unity, it's constantly being rejected due to Guideline 4.3(a) - Design - Spam. Unfortunately, I haven't received any detailed information. I've changed almost all the assets in the code. I'm not using any code other than my own. But I can't overcome this problem. How can I find out where this problem occurs? Thank you very much in advance for your support.

Hello everyone, My app has been rejected under guideline 4.3(a) – Design – Spam. It is a padel sports-tracking app with: – Bluetooth sensor connection – live session tracking – AI-generated coaching feedback – community feed and notifications – video analysis features The review states that my app “shares a similar binary, metadata and/or concept as other apps with only minor differences”. However, this app is fully custom developed, not generated from any template, and not a reskinned clone. It is part of a larger project including custom hardware sensors and backend. I would like to better understand what exactly triggered the rejection: – Is it the design? – A specific feature? – The metadata / screenshots? – Or similarity detection with another app name or concept? My goal is to comply fully with Apple guidelines and improve the app if needed, but I need more concrete direction to do so. Any guidance from Apple engineers or other developers who have faced 4.3(a) would be appreciated. Tha