App Review

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App review is the process of evaluating apps and app updates submitted to the App Store to ensure they are reliable, perform as expected, and follow Apple guidelines.

Posts under App Review tag

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App Update Stuck in "Waiting for Review" for 9 Days
Hello Apple Staff and Community, An important update for my app has been unexpectedly stuck in "Waiting for Review" for 9 days (submitted on February 9th). This is not a new app, but an update to an existing one. • App ID: 6756239914 We have an active marketing campaign tied to this specific update. Deadlines are failing, leading to daily financial losses. I already submitted an Expedited Review request through the Contact Us form but have received absolutely no response or movement. Could an Apple representative please help investigate if this update is stuck due to a system glitch and escalate it to the review team? Thank you.
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What trends will shape the future of iOS app development
With agentic coding and AI rapidly improving at solving development problems, I’m starting to question what the next three to five years will look like for iOS developers and whether manual coding will gradually disappear. I’ve been building iOS apps full time since 2013 and while I appreciate AI for speeding up workflows like unit testing, I worry that over reliance could weaken our core skills, reduce our understanding of evolving APIs, and ultimately impact our long term value and demand in the industry, does anyone else feel the same?
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Why do I feel like my growth as an iOS developer has slowed down
I have 9 plus years of iOS experience starting with Objective C and moving to Swift, but after 4 years in my current company with little salary growth, I am struggling to find new opportunities in a highly competitive market with fewer openings and broader skill expectations. I am unsure about the long term career path for mobile developers, concerned about compensation growth and lacking SwiftUI experience, and would appreciate guidance on what additional skills to learn to stand out and secure better opportunities.
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My app 6759109615 is stuck in "Waiting for review"
Dear Sirs My app wich ID is 6759109615 is waiting for review since Feb 12, is this normal? I'm a bit worried since the days of expiration are fewer every day! I'm not trying to bother anyone here, just need to make sure that all is fine and the app will be "reviewed" sooner or later! if there is any place that I can submit a ticket or ask more properly please let me know. Kindest regards Jose Rodriguez
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ENTITY_UNPROCESSABLE.BETA_CONTRACT_MISSING – External TestFlight unavailable, internal builds not downloadable
Hi, I’m running into a persistent issue in App Store Connect related to TestFlight and app reviews, and I’m hoping someone has seen this before. Around two weeks ago, I started getting the following error when trying to create external TestFlight builds: ENTITY_UNPROCESSABLE.BETA_CONTRACT_MISSING Since then: I cannot create any external TestFlight tests Internal TestFlight builds appear, but cannot be downloaded (“The requested app is not available or doesn’t exist”) My apps do not progress properly through review One app got stuck in “In Review” for ~10 days; I eventually withdrew it and resubmitted it At this point, I cannot update two existing apps, and I can’t start testing a new app at all Important details: This is an individual developer account I am the Account Holder All contracts appear active and valid The issue affects multiple apps, not just one Nothing changed on my side (no contract updates, no account changes) before this started happening. Has anyone experienced this issue or found a resolution? Any insight would be greatly appreciated. Thanks!
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App Still “Waiting for Review” Since Feb 2 – Is This Normal?
Hello everyone, I submitted my app USDT Miner – Rig Manager to App Store Connect on February 2, and it has been in “Waiting for Review” status since then. I understand that review times can vary, but it has now been several days without any status change or feedback. This is my first submission for this app, and there are no resolution center messages or rejection notices so far. I wanted to ask: Is this delay normal at the moment? Are there any known review backlogs or factors that could cause an extended “Waiting for Review” status? Is there anything recommended to do from the developer side, or should I simply continue waiting? Any insights from Apple staff or fellow developers who’ve experienced similar delays would be appreciated. Thank you.
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App that is in "Waiting for review" since February 3rd
Hi, My app has been stuck in "Waiting for Review" since February 3rd - that's 14 days now. I've contacted support multiple times and keep getting generic responses that lead nowhere. This is unacceptable. Is there an actual issue with the review system right now? Has Apple stopped working with review contractors? Is there an internal strike movement ? I need a real answer, not another copy-paste response. What's actually going on? I need transparency on what's causing this delay and an estimated timeline.
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Waiting for Review for 11/9 days (2 apps) — normal queue time or something account-related?
Hi everyone, I’m hoping to sanity-check App Store review queue times and see if there’s anything I might be missing. I currently have two iOS apps sitting in “Waiting for Review” with no movement: App 1: Apple ID 6758135741 — submitted Feb 6, 2026 at 5:42 PM (11 days in “Waiting for Review”) App 2: Apple ID 6758885884 — submitted Feb 8, 2026 at 4:33 PM (9 days in “Waiting for Review”) In App Store Connect I don’t see any warnings, messages, or visible account issues. Builds uploaded successfully and metadata looks complete. A couple questions for anyone who’s seen this recently: Are 9–11 day “Waiting for Review” times currently normal due to queue volume? Are there common “silent blockers” that can keep an app in this state even without an obvious warning (e.g., Agreements/Tax/Banking, export compliance/encryption, missing compliance answers, etc.)? If this seems unusual, what’s the best next step—Support ticket, Resolution Center, or an expedite request? Thanks in advance for any insight. If helpful, I can share the app category and whether it uses IAP, sign-in, or encryption.
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Remove/delete current version and create new version
I had to create a new version (26.01.1) for my app in order to provide updates to the age ratings prior to the end of January, 2026. The problem is that this version wasn't production/release ready, but nonetheless I created this version to answer the updated age ratings. I now have a production ready version (26.02.1), but I do not see any way to cancel/delete this current version in order to create a new version with the 26.02.1 build I've uploaded. What are my options? Must I submit 26.01.1 for review and distribute it and then I will see the + icon to be able to create a new release?
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Extended “Waiting for Review” After Resubmission (UE5 Game, Icon Updates)
Hello🙏, I’m a new indie developer and I’m trying to understand review timing behavior. Context: App type: Game built with Unreal Engine 5 Initial submission: Entered “In Review” within 48 hrs. Result: Rejected due to icon similarity (icon too similar to an existing App Store icon) What I did next: I updated the icon to ensure it is clearly distinguishable and resubmitted. After 30 (?)hrs, I removed/rejected that submission myself while it was still in "Waiting For Review" because I suspected the icon asset might still contain a transparency issue (this was my own precaution before Apple flagged anything). I then corrected the icon asset and submitted again (current submission: Build 7). Current status: Status: Waiting for Review Duration: 9 days Calendar days ( Mon, 09 Feb and today is 17th Feb 26) in this state for Build 7 Additional notes: The app runs without crashes on my iPhone and iPad. During the earlier review, Apple only raised the icon similarity issue (no functional issues were mentioned). I contacted App Store Connect support; they couldn’t provide a queue timeline, but nothing appears flagged on their side. Question: Is it normal for a resubmitted build (after correcting an icon-related rejection, and after a developer-cancelled submission) to remain in “Waiting for Review” for an extended period before switching to “In Review”? I’m trying to understand if this is typical queue variability or if removing a submission and resubmitting can affect how long it stays in “Waiting for Review.” Thank you for any insights.
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Stuck in "Waiting for Review" for 11 Days - Missed Critical Launch Date
I am looking for some insight into current App Store review times. The Situation: I submitted my new app for its first review on February 3rd. It has been sitting in the "Waiting for Review" state for 11 days now and has not moved to "In Review." The Impact: We had a major launch event planned for today (Feb 14). We have marketing campaigns live and users waiting, but we have officially missed our launch window because the app is still sitting in the queue. My Questions: Is anyone else experiencing wait times this long (10+ days) just to enter the review stage? How much time does it typically take for a first-time submission to go live once it finally enters review? Is there any way to flag this delay if it has exceeded the standard 48-hour window? We are losing marketing budget every hour this is delayed. Any advice on how to get this moving would be appreciated. Thanks.
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Extended “Waiting for Review” After Resubmission (UE5 Game, Icon Updates)
Hello🙏, I’m a new indie developer and I’m trying to understand review timing behavior. Context: App type: Game built with Unreal Engine 5 Initial submission: Entered “In Review” within 41 (?) hrs. Result: Rejected due to icon similarity (icon too similar to an existing App Store icon) What I did next: I updated the icon to ensure it is clearly distinguishable and resubmitted. A day later that, I removed/rejected that submission myself while it was "Waiting for Review" because I suspected the icon asset might still contain a transparency issue (this was my own precaution before Apple flagged anything). I then corrected the icon asset and submitted again (current submission: Build 7). Current status: Status: Waiting for Review Duration: 8 Calendar days in this state (09 Feb 1208 hrs and today is 17th Feb 26, 1044 hrs) for Build 7 Additional notes: The app runs without crashes on my iPhone and iPad. During the earlier review, Apple only raised the icon similarity issue (no functional issues were mentioned). I contacted App Store Connect support; they couldn’t provide a queue timeline, but nothing appears flagged on their side. Question: Is it normal for a resubmitted build (after correcting an icon-related rejection, and after a developer-cancelled submission) to remain in “Waiting for Review” for an extended period before switching to “In Review”? I’m trying to understand if this is typical queue variability or if removing a submission and resubmitting can affect how long it stays in “Waiting for Review.” Thank you for any insights.
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ENTITY_UNPROCESSABLE.BETA_CONTRACT_MISSING – External TestFlight unavailable, internal builds not downloadable
Hi, I’m running into a persistent issue in App Store Connect related to TestFlight and app reviews, and I’m hoping someone has seen this before. Around two weeks ago, I started getting the following error when trying to create external TestFlight builds: ENTITY_UNPROCESSABLE.BETA_CONTRACT_MISSING Since then: I cannot create any external TestFlight tests Internal TestFlight builds appear, but cannot be downloaded (“The requested app is not available or doesn’t exist”) My apps do not progress properly through review One app got stuck in “In Review” for ~10 days; I eventually withdrew it and resubmitted it At this point, I cannot update two existing apps, and I can’t start testing a new app at all Important details: This is an individual developer account I am the Account Holder All contracts appear active and valid The issue affects multiple apps, not just one Nothing changed on my side (no contract updates, no account changes) before this started happening. I’ve already reached out to Apple Developer Support multiple times, but unfortunately haven’t received any response so far, which makes it unclear how to proceed. Has anyone experienced this issue or found a resolution? Any insight would be greatly appreciated. Thanks!
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App is "Ready for Distribution" still not in App Store
My app was reviewed and approved on Feb 3rd, and still does not show in app store. I have submitted a ticket to Apple Feb 3rd, and still have not received a reply. I get either 404, or "this app is not available your country or region". This does it for me, and anyone I've asked to try it. This is very confusing - please someone help! https://apps.apple.com/us/app/exp-lights/id6758403863
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Pending Termination - No Response to Appeal, App In Review
Dear Apple Team, I am writing regarding our pending account termination. Timeline: January 25, 2026: Received Pending Termination Notice January 25, 2026: Submitted appeal and corrective update February 5, 2026: Responded to DPLA compliance notice February 10, 2026: Submitted follow-up via Review Board and Contact Us Current: Corrective update remains In Review, no response received We have submitted corrective updates addressing all identified issues. The corrected version is currently In Review. With the February 24 deadline approaching and no feedback received through any channel, we are concerned about the status of our appeal. We remain fully committed to compliance and respectfully request confirmation that our appeal is being reviewed. Thank you.
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