4.3

Hi everyone, My iOS app MaxTutor has been repeatedly rejected under Guideline 4.3(a) - Design - Spam. Since I developed the app entirely from scratch, and its concept is unique (blending modern AI technology with traditional parental involvement in child’s learning), I’m clueless about what might have triggered the rejection. The only theory I can come up with is that the bundle identifier contains a substring that matches the name of an existing app in the store, but the apps themselves are entirely unrelated in both functionality and design. I was going to change it but that complicated things as I have a macOs version of the app already accepted and using the same bundle id. I’ve responded to the reviewer multiple times seeking clarification, but have never received any feedbacks at all. I’ve also resubmitted the app several times with new features but got rejected for the same reason with identical comments. I finally filed an appeal a week ago but still I haven’t heard anything back yet. Interes

Hello Developer Community and Apple Staff, Like many others I've seen posting here recently, I'm facing persistent Guideline 4.3 Spam rejections for my puzzle games. I'm hoping for guidance as I believe I've identified and corrected the initial technical cause, but I'm still facing rejection and need help understanding why. My Situation: I develop grid-based puzzle games in Unity, often using my own well-developed reusable codebase (for GridManager, Tile logic, etc.). My last successfully approved app (Seat Em All!) used my standard workflow: New empty Unity project + import my necessary code = No 4.3 issues. The 4.3 rejections started with my next game (Twisty Train). My mistake: Duplicated the entire Seat Em All! project folder, including all .meta files/GUIDs. I now understand this likely triggered spam flags due to identical technical IDs, despite adding new mechanics. My subsequent game (Egg Pack) unfortunately repeated this flawed copy process from Twisty Train and was also re

Hi everyone, I’m hoping to get advice or hear from anyone with similar experiences. Our app Pixllove was originally rejected under Guideline 4.3 (“Spam”). We were later invited to an App Review call with Erica, who reviewed everything and confirmed verbally and in writing (April 8, 2025) that the spam classification was removed. She acknowledged that our app uses a unique concept and only required us to implement a pre-chat consent popup. We implemented exactly that: • A popup appears before any chat starts, displaying the match’s name, age, and distance. • Users must actively accept before the chat begins. • We show this clearly in our new demo video. • Full reporting/blocking/moderation is in place. However, after submitting the updated build, we were again rejected under a different interpretation of 1.2, with the reasoning that our app “connects users randomly.” This appears to be a misunderstanding, since no match occurred during their test – and it takes at least 2 users online for a match to h

My app was originally launched in 2019 and has accumulated around 200,000 users to date. I've been actively maintaining and updating the app for the past six years. Recently, I integrated some AI-related features using DeepSeek, but after submitting the update, the app was rejected with guideline 4.3(a) – spam or misleading content. I assumed the rejection was due to the AI functionality, so I removed all AI-related features and references, then resubmitted the app. However, the app was rejected again, still under 4.3(a). This has left me confused. The app has a long history, active users, and consistent updates. I don’t publish clones or multiple versions, and everything is original work. Has anyone experienced something similar? Could it be something else in the metadata, UI, or keywords that’s triggering the rejection? Any advice or insights would be really appreciated.

Dear App Review Team, My app has been under continuous development for 6 years since it first launched in 2019. It currently serves a loyal user base of over 200,000 users. I can confidently confirm that all the core functionality in the app is fully developed by me. While I do use a few third-party libraries, the overall app design, code, and feature set are entirely my own work. In my recent submission (Submission ID: c6ab3d17-4b1b-4c67-935e-c0f0c62973c6, reviewed on April 9, 2025, version 4.3.9), the app was rejected under guideline 4.3(a). I previously integrated AI features using DeepSeek, but after receiving a rejection, I completely removed all related AI components and metadata. However, the updated submission was still rejected with the same reason, and I was not given a clear explanation of what part of the app may be in violation. I deeply value this project, and so do my users who have accompanied me through this journey for years. I do not wish to give up on this app — it is meaningful t

Hello, Appeal Ticket: APL149985 Thank you for your patience as we considered your appeal. The App Review Board determined that the original rejection feedback was valid. Your app does not comply with: 4.3(a) - Design During our review, we found that this app duplicates the content and functionality of other apps submitted to the App Store, which is considered a form of spam and not appropriate for the App Store. Apps submitted to the App Store should be unique and should not duplicate other apps. We encourage you to create a unique app to submit to the App Store. For more information about developing apps for the App Store, visit the Develop section of the Apple Developer website. We appreciate your efforts to resolve this issue and look forward to reviewing your revised submission. Best regards, Leo App Review Board BlockQuote a Blockchain based slg game got 4.3 a, I think the reviewer should know some thing about blockchain. 您好，我已经重新提交了一个版本的应用，和之前版本已经不同了，目前游戏的所有代码都是我自己写的，第三方的所有代码都被我移除了，所以代

Hi all, I am dealing with a confusing issue relating to a beta build that I am trying to share over TestFlight. I have followed all steps and managed to upload a build to App Store Connect, but I mistakenly selected Internal Only when submitting from XCode. This build was accepted (See image), but then when I submitted a build that would be shareable externally, it was rejected under Guideline 4.3(a). I am unsure what had changed between the first and second build I submitted, and I have since updated the app page with more information and screenshots clearly explaining how this is different to other items available on the app store with no luck. Does anyone have any clue what I could do? Signed hopefully, Luke

My game has been updated steadily every week on the appstore for several months. When I submitted the updated version for review recently, it was rejected by 4.3, saying that my game has no characteristics. However, there is no other game with unique features such as custom skills on the appstore except my game, so I am puzzled and hope to be re-reviewed. There is another problem. My game has accumulated a part of users on the appstore user side. They are anxious because they cannot update to the latest version and urge me to solve the Apple version update problem quickly. I hope Apple can give me, an individual developer and Apple mobile phone users, a practical solution to this problem, instead of just a 4.3 rejection without specifying the specific reason.

my app in app store: https://apps.apple.com/cn/app/%E4%B8%89%E5%9B%BD%E6%88%98%E4%BA%89%E7%AD%96%E7%95%A5slg/id6741073714?ct=Tap725796 my app in android store: https://www.taptap.cn/app/725796?os=android Hello, Thank you for your response. Your app still provides the same feature set as other apps submitted to the App Store for review. Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps. To resolve the issue it would be appropriate to revise your app to provide a unique experience or submit a new app that does not repackage the content and functionality of other apps on the App Store. You may also choose to post a question in the Apple Developer Forums. Best regards, App Review This is a cross-era slg game. Players can customize and create the generals' skills they want in the game. The game has been updated for half a year. After the basic functions of the slg game are realized, the game's special functions and custom skills are b

Hi all, I’ve been working on an innovative dating app — it focuses on short videos and AI-powered recommendations, rather than static profiles/images and swipe interactions. It includes: Short-form video feeds instead of pictures AI-generated summaries from uploaded videos (hobbies, personality, etc.) AI-driven feed recommendations based on user like behavior Free, unlimited messaging between mutually interested users Inclusive for all genders, non-swipe-based UI Despite these features, the app has been repeatedly rejected under Guideline 4.3(b): Design – Spam. The review feedback refers to duplicative functionality in a saturated category. I’ve filed an appeal and previously raised this in the forums — where I received helpful feedback. I would love any insights, examples, or advice from others who’ve built in saturated categories while navigating this rule. I genuinely believe the app brings something innovation and unique experience to dating app users on iPhone. And it's bringing some freshness t