4.3

Hi everyone, I recently submitted my app, X2, to the App Store, but it was rejected due to guideline 4.3(a) - Design - Spam. The rejection message stated that my app shares a similar binary, metadata, and/or concept as other apps I’ve already submitted, with only minor differences. They suggested I review my app concept and submit a unique app with distinct content and functionality. For context, I have another app, X1, which was accepted and is live on the App Store. X2 is meant to be a different version of the same app, targeting a unique audience. It has the same core features but includes a completely redesigned user interface, a new name, and a new logo. I overhauled all the screens in X2 to give it a fresh look, but it was still rejected. I’ve reached out to App Review via the Resolution Center, but their response was fairly generic, emphasizing the need for distinct content and functionality. I’m now turning to the community for advice. What specific changes can I make to X2 to ensure it’s uni

Dear Apple Developer Community, I have been facing repeated 4.3 Spam rejections for my game on the App Store, and I am struggling to understand the reason behind it. My game is a multiplayer racing and drifting game, fully designed and developed from scratch. Every aspect—including UI, 3D assets, game mechanics, and netcode—has been built independently. While I have used some paid assets, they are strictly for visuals only (such as models and textures), not game templates or code templates. Additionally, these assets have been significantly modified to fit my game’s unique style. To address the rejection, I have made numerous changes—some major and some minor—including: Modifying gameplay elements Adjusting UI and mechanics Updating the App Store listing (title, screenshots, description, and category) Despite these efforts, I continue to receive the same 4.3 Spam rejection. I have also tried to appeal multiple times but have not received any response. My game is categorized under Racing and

Hey there, looking for advice. I am trying to figure out more details as to why my app is rejected. They say: 4.3 Spam (a)ASR & NR Don’t create multiple Bundle IDs of the same app. If your app has different versions for specific locations, sports teams, universities, etc., consider submitting a single app and provide the variations using in-app purchase. I know this is a unique app, I have spent several years developing it. When I got rejected the first time, I decided to spend time and re-design the interface such as removing my tab bar navigation structure and making it a hamburger re-designing the GUI to have a cleaner look etc -- even redesigning my login screen. Still rejected for 4.3(a) Spam. Our content is completely unique and I can't get anything else other than Hello, The issues we previously identified still need your attention. If you have any questions, we are here to help. Reply to this message in App Store Connect and let us know. Some examples of our old vs new. The new a

Hi everyone, I understand that Apple is cracking down on generic dating apps, and I totally agree that the App Store is full of low-effort clones. However, our app is a legitimate business with a real user base actively requesting an app version. Been operational since 2020 and serves users in Australia, the US, Canada, and Brazil, with over 57,000 monthly active users (MAUs). This isn’t a reskinned template or a quick-fix dating app—it’s an extension of a platform that users already trust and rely on. Our unique features include: Disappearing Photos & Voice Notes – Messages auto-delete after being viewed for better privacy. Private Galleries with Revocable Access – Users can share and revoke access to private albums anytime. We explained these points in our App Review Notes, but Apple keeps rejecting the app with the same template response about duplicate content in a saturated category. Has anyone successfully overcome this type of rejection for a dating app? Any advice would be greatly appreciated!

For the last 2 years, our team at Panda has had one goal in mind: to change the failing connection application industry. The business model is severely flawed - evidenced in decline of users in match group etc (all public info). We are building the only connections app in the market without paid features – We Don't Play Games”. This in itself revolutionizes a space which currently commodifies human connection; true connections aren’t forged through super-likes, platinum memberships and such pay-to-win models, where users that don’t pay are unfairly disadvantaged. Key Differentiators: Never having paid features 50/50 Male-Female Ratio: Our app will ensure a balanced male-to-female ratio, something not found in other apps, especially in countries like India, where dating apps are dominated by men. This helps create a healthier, more equitable user experience for all genders. In a country like India, how can any connections app succeed with 99.9% men and 0.1% women? Panda Duos: A first-of-its-kind feature where

Hello everyone, I'm looking for guidance on a situation that has been quite frustrating for me. I've developed an AI-powered Tarot app that offers an innovative and enhanced experience. Its features include: 3 different tarot decks 70 tarot spreads AI-based personalized interpretations Extensive customization options The app has been successfully published on Android (You can search Tarot AI 3D in the android store) and has received positive feedback from users. Many have contacted me asking for an iOS version, so I decided to rebuild it in Unity with an improved approach, ensuring it meets quality and uniqueness standards. This new version has already been approved on Android. However, after several attempts, Apple has repeatedly rejected it under Guideline 4.3(b) - Design - Spam. I carefully reviewed the guidelines and put all my effort into creating a unique, high-quality experience. I have submitted two appeals (one 15 days ago and another about 5 days ago), but I have not received any response.

Hello everyone, I’m reaching out to the developer community for help regarding an issue I encountered while submitting our app YouMiUM for review on the App Store. Our app was rejected due to 4.3(a) - Duplicate App, and we believe this might be a mistake. I would appreciate any insights or assistance in understanding the reasoning behind this decision. Our App’s Independence and Originality First of all, I want to emphasize that YouMiUM is a fully independently designed and developed app. All of the UI, interactions, and functionality have been created by our team from scratch. We did not use any templates or clone any existing apps. We have registered software copyrights, received electronic copyright certification, have ICP filing information, and possess a business license to prove our app's independence. Question: Why Is Our App Considered a Duplicate? During the review process, our app was flagged for 4.3(a) - Duplicate App, but we are left wondering why an entirely original app would b

Hello team I submitted an app. It's a dating app. There are definitely some innovations and uniqueness in it, like it's inclusive to all genders, it's based on short video instead of a profile with 1 or 2 pictures. The user experience is definitely better than those 'swipe to like or pass' apps. But due to the 'guideline 4.3 Spam', it's rejected twice. I submitted an appeal, but it's been like 10 days, I haven't heard anything about the appeal. How long will the appeal take? Thanks

My app has been rejected twice (on March 5 and March 11) . 1. Response to Initial Rejection (March 5) After the first rejection on March 5, I thoroughly reviewed the feedback and provided the following evidence to demonstrate the originality of my app: Design Documentation: I shared multiple iterations of the app’s design process, including early sketches and final mockups. Code Provenance: I provided Git version control logs to show the development history and prove that the code was written entirely by me. Explanation of Uniqueness: I explained how my app differs from existing productivity and wellness apps, particularly in its combination of focus and relaxation features. Despite this, my feedback was rejected. I took the feedback seriously and made significant improvements to the app before resubmitting. 2. Changes Made After First Rejection To address potential concerns and enhance the app’s value, I implemented the following changes: Added New Features: Introduced a breathing guide with visual animation

Hello everyone, I’ve reached out to Apple’s review team multiple times, but unfortunately, I haven’t received any clear or specific guidance on why my app was rejected. My app has been rejected several times with the reason “Spam” under guideline 4.3, and I still don't understand exactly which part of the app is problematic. Even after providing the necessary information about the data, I resubmitted the app, and after a few days, it quickly moved into In Review status, but then was rejected within seconds with the same “Spam” message. I have sent over 13 messages asking for specific feedback, and all I get are vague responses saying “It’s spam, refer to 4.3, fix your app, and resubmit.” However, when I review the guidelines, I don’t see any specific reasons for rejection that apply to my app. I’m particularly confused because my app is a VPN, and when I check the guidelines, I see that apps in categories like dating and others are saturated, but VPN apps are not. My app uses completely dedi

Our app is solely a Business to Business app. We have some client requirements for installing the test and production version of the app on the same device at the same time. What we would like to do is distribute the same app with different bundle ids. eg com.ourbundleid.appname com.ourbundleid.appname.test I know the guidelines specify to not do this under the 4.3 Spam section but this is a specific request from a number of our clients to have a duplicate version, given that its B2B is there a possibility for exemption for B2B apps? Thanks

Hello everyone, After eight months of development, we’ve reached a roadblock and are hoping someone here might have insights into resolving our issue. Our journey started when we decided to create a betting tips app. We initially purchased a template, customized it extensively, and after three months, the app was ready for iOS submission. However, upon review, we received a 4.3 Spam rejection, citing similarities to other apps on the App Store. We scheduled a call with an Apple representative, who informed us that the issue was code-related—the same code had been used in other apps. Taking this feedback seriously, we spent a month modifying the code, but repeated rejections led us to a more drastic decision: we started over from scratch, avoiding templates, AI-generated code, and GitHub repositories. Three months later, we had a brand-new app with a fully redesigned UI, freshly written code, and additional features we had not seen in any other betting tips app on iOS. We submitted the new app under a