4.3

We are preparing to submit a new app that shares some functionality and with an app we have previously distributed on the App Store. The Codebase will be different (the existing one was developped using React JS and the Second one usinf SWIFT). While the new app includes updated features, a redesigned interface, and is intended for a different user audience, we would like to confirm in advance whether submitting it as a separate app (with a new Bundle ID) is acceptable under current App Store Review Guidelines. In particular, we would appreciate clarification regarding Guideline 4.3 (Spam), to ensure that the submission will not be considered a duplicate or unnecessarily repetitive version of our existing app. Could you please advise on this matter?

Hi everyone, I’m reaching out because I’m really struggling to understand what’s happening with my app’s review status. My app was successfully approved and published with: Version 1.0 on May 12, 2025 Then updated to 1.1 on May 18, 2025 Everything was going smoothly — users were engaging, and within the last 20 days alone, in-app purchases totaled $2,100. However, when I submitted a new summer update (with fresh features and an in-app event), both: Version 1.2 and Version 2.1 ...were rejected under guideline 4.3(A) – Spam. This is incredibly confusing because: My app has a completely original design and functionality It provides distinctive value and content There is real user activity and sales I tried everything — submitted explanations, requested a manual review, even scheduled a Webex meeting with Apple. But the meeting was vague, and I still haven't received any concrete details on what exactly violates 4.3(A). Everything just refers back to not complying with Apple's guidelines without

Hello, please someone help me this outrageous i worked so hard on this game for many months and payed apple developer fee to get my app Rejected for being spam which is completely FALSE my app genre is endless runner which is very popular and have a lot of apps but my story is original my music is composed by a professional musician specifically for my game, the UI designed by ME, yes my control mechanics is the same as many apps—this is expected due to genre standards, not duplication. The presence of similar controls codes does not automatically make a game spam. If this logic applied broadly, many top games on the App Store would be at risk of the same guideline violation, Yes i did use some free to use commercially Unity assets (which is entirely permitted under Apple’s policy), i have customized and integrated them meaningfully into the game, so how is this spam?

So game I created a racing game with open world , all content was made by me from scratch , I understand the appstore was flooded by racing games like mine , but if u compare , test and etc it has been much better , when I started to develop this game , I think about quallity and good experience for users because I've seen what a trash games on the appstore , with screenshots from gta 5 and the game by itself is really just an asset , I aldo bought an asset , but I modified amd added an half of things in this car physics asset , more than half of this asset modified , I'm worked on this game about 4 years , I have big plans for this to update and work more to give to users a console like physics and experience , right now I tried to add some features to my game and adding online mode , the main idea of The game was an open world racing game like forza horizon , with similar car physics , tuning system , and in feature updates with online races , rankings and etc , so what to do right now idk , just to add thi

Hello, I am facing an issue with App Store Review Guideline 4.3(a) - Design - Spam. My app was rejected because it was found to be similar to another app previously uploaded on a different Apple Developer account. However, I have lost access to my old developer account and cannot remove or modify the previous submission. Currently, I am unable to: Log in to the old Apple Developer account Remove or update the app that is causing the conflict My new app is intended for internal testing only and is not yet published on the App Store. I have made efforts to modify the app, but the system still detects similarities with the old app. I would like to ask for advice or assistance on how to proceed in this situation, as I no longer have control over the previous account. Has anyone experienced a similar situation, and is there any way Apple can help resolve this? Thank you very much for your support.

Hello everyone, I’m reaching out to seek advice and support regarding a confusing issue I’m experiencing with my app’s review process. App ID: 6744330283 Here’s the situation: Versions 1.0 and 1.1 of my app were approved and successfully published on the App Store. However, updates 1.2 and 2.0 have both been rejected for Guideline 4.3 – Spam. The rejection happens extremely fast – less than 10 seconds after the app goes “In Review”, it gets rejected. There is no indication that the reviewer even launched the app. This is very frustrating because: The app has real user reviews, In-App Purchases, and active paying users. My app is 100% original – it is not a copy or template-based app. Even worse, the review process for versions 1.2 and 2.0 took over 7 days before even starting, and then they were rejected instantly, again without being opened. I’m happy to cooperate and improve my app further, but I feel like this may be a misunderstanding or a mistaken flag by an automated process. Has anyone experie