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“4.3”

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App Review
HI Team! I had submitted an update for my game which was already live. I didn’t change any designs in the game, I just removed the bugs and added a 'Rate Us' button link. Still, my game is being flagged at 4.3, even though it was previously live and running fine on the app store.
1
0
272
Nov ’24
Publishing similar apps
Hi everyone, I’m looking for clarification regarding App Store Review Guideline 4.3 (Spam) and how it applies to unlisted apps. The guideline mentions that “Apps that are duplicates of others, or that spam the App Store with similar content, may be removed from the App Store or from the Apple Developer Program.” In my case, I’m considering distributing several unlisted apps that share a similar codebase but are customized for different clients (for example, with distinct branding and configurations). These apps would not be searchable or publicly listed on the App Store — they would only be accessible through direct links. Could anyone confirm whether Guideline 4.3 still applies to unlisted apps in the same way it does to publicly listed apps? If not, what is the recommended approach for distributing such client-specific builds while remaining compliant with Apple’s policies? Thanks in advance for any clarification.
1
0
223
Oct ’25
How to override the Audio Track Details underneath the audio panel in AVPlayer.
https://learn.microsoft.com/en-us/answers/questions/320776/how-to-override-the-audio-track-details-underneath.html Audio/subtitles #EXT-X-MEDIA:NAME=eng-300,TYPE=AUDIO,LANGUAGE=eng”,GROUP-ID=audio,CODECS=mp4a.40.2,DEFAULT=YES,AUTOSELECT=YES,URI=300/2043--profile--4.3.m3u8 #EXT-X-MEDIA:NAME=“eng-500,TYPE=AUDIO,LANGUAGE=“eng”,GROUP-ID=audio,CODECS=mp4a.40.2,DEFAULT=NO,AUTOSELECT=YES,URI=500/2043--profile--4.3.m3u8 Currently we are getting English, English are audio track names Requirement’s : We should show like English(Dolby) , English(Stereo) please provide suggestions will be helpful to us 1.Since we are using TVOS native AvPlayer so customisation was not possible
1
0
1.2k
Dec ’22
Apple reject my app because design spam.
This time was 3rd time that apple still rejected my app because Design spam. Last time, I tried to revise my app skin but it still rejected. I’ve no idea for now.My app is Listen baby sound that’s mean the functionals are similar in the existing app in the app store. I added- Recorded- Share to social media with sound clip.- Calculate week.- HelpBut the apple still rejected with this reason.4.3 Design: SpamGuideline 4.3 - DesignHello,Thank you for the resubmission.However, your app duplicates the content and functionality of apps currently available on the App Store.Apps that simply duplicate content or functionality create clutter, diminish the overall experience for the end user, and reduce the ability of developers to market their apps.What does apple need? App skin or add functional.
6
0
1.0.0k
Apr ’17
How to publish new dating app?
Hello, I've developed a dating app and published it on Google Play Store without any problem. I tried to publish it on Apple App Store. But it was rejected because of Guideline 4.3 - Design - Spam reason. I changed some design elements, added some new features and tried to publish it to Test Flight, so my friends with iPhone can test and send feedback to me. But my app was rejected again on Test Flight too with same reason. I guess all new dating apps are being rejected with Guideline 4.3 - Design - Spam reason. I saw a lot of posts about dating apps rejected with same reason. In fact dating app that I developed is for a small group of people and there are (as far as I count) only 5 more dating apps in App Store for same small group of people. My dating app would be the 6th of them, if it was published. I think 6 apps for same group of people should not be too much. So my question is what should I do next? What should I do to be able to pass Guideline 4.3 - Design - Spam and publish
7
0
5.3k
Jul ’22
Binary Rejection:
4.3 Spam allegation between early version FREE, Open Source API beta apps and latest version of the PAID app which has contractual PAID API incorporated along with In-App Purchase options. The Reviewers are not accounting for the difference between the free open source API and the paid licensed API. What to do to convince them?
0
0
408
Aug ’18
Reply to Repeated 4.3 Guideline Rejections After Compliance & Feature Updates
Conclusion: The Fight for Fairness in the App Store After months of jumping through hoops, removing features, and complying with vague rejections, it’s clear that Apple’s 4.3 guideline enforcement lacks transparency and consistency. The App Store is meant to be a platform that fosters innovation, yet it often feels like an arbitrary gatekeeper deciding which apps get through and which don’t—without proper explanation or recourse. Trust me, this app was one of one—a completely unique tool that no other competitor offers. And I don’t say that lightly. As a developer with 10 years of experience, I know what makes an app stand out, and I’ve built multiple successful ones. This wasn’t just another generic tracking app; it brought real innovation, from gender insights to bot detection and shortcut integrations—features that were built specifically to enhance the user experience. I have repeatedly revised my app, stripping away functionalities users found valuable, only to be met with the same copy-paste re
Feb ’25
A Developer’s First App—Unfairly Rejected and Account Terminated
After months of navigating repeated 4.3 guideline rejections, Apple has now terminated my developer account. This was a fresh app—one I worked hard on, designing it from the ground up with unique features. At first, my app was rejected under 4.3, but I complied with Apple's feedback and was approved. Two weeks later, with no major changes, it was suddenly rejected again for the same reason. I provided proof that this wasn’t a duplicate or spam app—sharing my GitHub repository, design iterations, and direct communication with designers. Still, my account was terminated. I’ve reached out for clarification, but the lack of transparency in the review process makes it difficult to understand what went wrong. This was my first app under this account, and I paid the $99 developer fee like everyone else. I just want a fair review. If there’s a way to appeal this, I’d be grateful for a second look.
0
0
305
Mar ’25
4.3.0 Design: Spam
Hi all! I encountered this problem. I submitted the application for review, this morning I was surprised that the application was rejected, reason 4.3 Design: spam. the application was developed by me, with unique code and design. Has anyone encountered this and can help me? The exact reason for the rejection of the application is not indicated in the letter, so I don’t understand what exactly I should change
1
0
1.3k
Feb ’24
4. 3 Design: Spam
Guideline 4.3 - DesignWe noticed that your app provides the same feature set as other apps submitted to the App Store; it simply varies in content or language, which is considered a form of spam.The next submission of this app may require a longer review time, and this app will not be eligible for an expedited review until this issue is resolved.
4
0
2.4k
Feb ’19
Design - Spam rejection reason for a completely valid app.
If anyone had a similar app rejection reason, please comment and share your experience.. Guideline 4.3(b) - Design - Spam Issue Description The app primarily features astrology, horoscopes, palm reading, fortune telling or zodiac reports that duplicate the content and functionality of similar apps in a saturated category. These app features may be useful, informative or entertaining, and the app may include features or characteristics that distinguish it. However, there are already enough of these apps on the App Store. Next Steps We encourage you to reconsider the app concept and submit a new app that provides a unique experience not already found on the App Store. Resources You may consider creating a web app, which looks and behaves like a native app when the user adds it to their Home screen. See Configuring Web Applications for more information. To learn more about our policies for saturated app categories, see guideline 4.3.
0
0
139
Mar ’26
Reply to Any idea when sticker pack submissions to the app store will be available?
Currently UNABLE to submit Stand Alone Sticker Packs created using the Xcode Template, due to the fact that creating an App ID ENABLES both Game Center and In-App Purchases, converting the underlying framework of the code-free Sticker Pack to that of an iMessage App. No way to edit and disable theses Features withing the App ID to submit a Stand Alone Sticker Pack intended ONLY for the iMessages App Store.This creates two problems:1. Unable to access the Archived/uploaded Build WITHOUT also uploading screenshots for the 'Optional iMessages in prepping the Sticker Pack for App Review2. Submitting more than one Sticker Pack App Review judges the app (Sticker Pack now converted to iMessages App via App ID Features ENABLED) on the basis of the underlying framework with Features instead of looking only at the appropriateness of the content (i.e. images) of the Sticker Packs. They reject submissions on the Rule 4.3 Design Spam (underlying framework is the same for Sticker Packs generated using the Xcode TE
Topic: App & System Services SubTopic: General Tags:
Aug ’17
AW 3 Battery
I have an Apple Watch 3 running 4.3 (15T5212a) and I have noticed the battery draining a lot quicker than normal. Usually, I can get at least 2 full days without charging it. I am not extensively using the Watch. Yes, I am aware that beta versions are not stable releases and there are hidden bugs. I may wait to install watchOS 4.3.1 or I may not wait.
0
0
758
Apr ’18
App Review
HI Team! I had submitted an update for my game which was already live. I didn’t change any designs in the game, I just removed the bugs and added a 'Rate Us' button link. Still, my game is being flagged at 4.3, even though it was previously live and running fine on the app store.
Replies
1
Boosts
0
Views
272
Activity
Nov ’24
Publishing similar apps
Hi everyone, I’m looking for clarification regarding App Store Review Guideline 4.3 (Spam) and how it applies to unlisted apps. The guideline mentions that “Apps that are duplicates of others, or that spam the App Store with similar content, may be removed from the App Store or from the Apple Developer Program.” In my case, I’m considering distributing several unlisted apps that share a similar codebase but are customized for different clients (for example, with distinct branding and configurations). These apps would not be searchable or publicly listed on the App Store — they would only be accessible through direct links. Could anyone confirm whether Guideline 4.3 still applies to unlisted apps in the same way it does to publicly listed apps? If not, what is the recommended approach for distributing such client-specific builds while remaining compliant with Apple’s policies? Thanks in advance for any clarification.
Replies
1
Boosts
0
Views
223
Activity
Oct ’25
Swift playgrounds unsupported file format
Have downloaded playgrounds 4.3 to my iPad Air running ipados 16.5. Trying to use playground “Get started with Apps” but receiving message “Unsupported file format Get Started with Apps.swiftpm cannot be opened in Swift Playgrounds”. I do not have Mac or windows PC so am stuck! Help ??
Replies
5
Boosts
0
Views
5.7k
Activity
Apr ’23
How to override the Audio Track Details underneath the audio panel in AVPlayer.
https://learn.microsoft.com/en-us/answers/questions/320776/how-to-override-the-audio-track-details-underneath.html Audio/subtitles #EXT-X-MEDIA:NAME=eng-300,TYPE=AUDIO,LANGUAGE=eng”,GROUP-ID=audio,CODECS=mp4a.40.2,DEFAULT=YES,AUTOSELECT=YES,URI=300/2043--profile--4.3.m3u8 #EXT-X-MEDIA:NAME=“eng-500,TYPE=AUDIO,LANGUAGE=“eng”,GROUP-ID=audio,CODECS=mp4a.40.2,DEFAULT=NO,AUTOSELECT=YES,URI=500/2043--profile--4.3.m3u8 Currently we are getting English, English are audio track names Requirement’s : We should show like English(Dolby) , English(Stereo) please provide suggestions will be helpful to us 1.Since we are using TVOS native AvPlayer so customisation was not possible
Replies
1
Boosts
0
Views
1.2k
Activity
Dec ’22
Apple reject my app because design spam.
This time was 3rd time that apple still rejected my app because Design spam. Last time, I tried to revise my app skin but it still rejected. I’ve no idea for now.My app is Listen baby sound that’s mean the functionals are similar in the existing app in the app store. I added- Recorded- Share to social media with sound clip.- Calculate week.- HelpBut the apple still rejected with this reason.4.3 Design: SpamGuideline 4.3 - DesignHello,Thank you for the resubmission.However, your app duplicates the content and functionality of apps currently available on the App Store.Apps that simply duplicate content or functionality create clutter, diminish the overall experience for the end user, and reduce the ability of developers to market their apps.What does apple need? App skin or add functional.
Replies
6
Boosts
0
Views
1.0.0k
Activity
Apr ’17
How to publish new dating app?
Hello, I've developed a dating app and published it on Google Play Store without any problem. I tried to publish it on Apple App Store. But it was rejected because of Guideline 4.3 - Design - Spam reason. I changed some design elements, added some new features and tried to publish it to Test Flight, so my friends with iPhone can test and send feedback to me. But my app was rejected again on Test Flight too with same reason. I guess all new dating apps are being rejected with Guideline 4.3 - Design - Spam reason. I saw a lot of posts about dating apps rejected with same reason. In fact dating app that I developed is for a small group of people and there are (as far as I count) only 5 more dating apps in App Store for same small group of people. My dating app would be the 6th of them, if it was published. I think 6 apps for same group of people should not be too much. So my question is what should I do next? What should I do to be able to pass Guideline 4.3 - Design - Spam and publish
Replies
7
Boosts
0
Views
5.3k
Activity
Jul ’22
Binary Rejection:
4.3 Spam allegation between early version FREE, Open Source API beta apps and latest version of the PAID app which has contractual PAID API incorporated along with In-App Purchase options. The Reviewers are not accounting for the difference between the free open source API and the paid licensed API. What to do to convince them?
Replies
0
Boosts
0
Views
408
Activity
Aug ’18
App Store App size at least 10X
My app is showing as size of 2.4 GB on the app store. Its actually 290 mb after fully installed on a device. If any user downloads the app on LTE / cell signal it pops a message saying that the app size is 4.3 GB. App Name : GOHUNT / Research and Huning Maps
Replies
1
Boosts
0
Views
473
Activity
May ’24
Reply to Repeated 4.3 Guideline Rejections After Compliance & Feature Updates
Conclusion: The Fight for Fairness in the App Store After months of jumping through hoops, removing features, and complying with vague rejections, it’s clear that Apple’s 4.3 guideline enforcement lacks transparency and consistency. The App Store is meant to be a platform that fosters innovation, yet it often feels like an arbitrary gatekeeper deciding which apps get through and which don’t—without proper explanation or recourse. Trust me, this app was one of one—a completely unique tool that no other competitor offers. And I don’t say that lightly. As a developer with 10 years of experience, I know what makes an app stand out, and I’ve built multiple successful ones. This wasn’t just another generic tracking app; it brought real innovation, from gender insights to bot detection and shortcut integrations—features that were built specifically to enhance the user experience. I have repeatedly revised my app, stripping away functionalities users found valuable, only to be met with the same copy-paste re
Replies
Boosts
Views
Activity
Feb ’25
A Developer’s First App—Unfairly Rejected and Account Terminated
After months of navigating repeated 4.3 guideline rejections, Apple has now terminated my developer account. This was a fresh app—one I worked hard on, designing it from the ground up with unique features. At first, my app was rejected under 4.3, but I complied with Apple's feedback and was approved. Two weeks later, with no major changes, it was suddenly rejected again for the same reason. I provided proof that this wasn’t a duplicate or spam app—sharing my GitHub repository, design iterations, and direct communication with designers. Still, my account was terminated. I’ve reached out for clarification, but the lack of transparency in the review process makes it difficult to understand what went wrong. This was my first app under this account, and I paid the $99 developer fee like everyone else. I just want a fair review. If there’s a way to appeal this, I’d be grateful for a second look.
Replies
0
Boosts
0
Views
305
Activity
Mar ’25
4.3.0 Design: Spam
Hi all! I encountered this problem. I submitted the application for review, this morning I was surprised that the application was rejected, reason 4.3 Design: spam. the application was developed by me, with unique code and design. Has anyone encountered this and can help me? The exact reason for the rejection of the application is not indicated in the letter, so I don’t understand what exactly I should change
Replies
1
Boosts
0
Views
1.3k
Activity
Feb ’24
4. 3 Design: Spam
Guideline 4.3 - DesignWe noticed that your app provides the same feature set as other apps submitted to the App Store; it simply varies in content or language, which is considered a form of spam.The next submission of this app may require a longer review time, and this app will not be eligible for an expedited review until this issue is resolved.
Replies
4
Boosts
0
Views
2.4k
Activity
Feb ’19
Design - Spam rejection reason for a completely valid app.
If anyone had a similar app rejection reason, please comment and share your experience.. Guideline 4.3(b) - Design - Spam Issue Description The app primarily features astrology, horoscopes, palm reading, fortune telling or zodiac reports that duplicate the content and functionality of similar apps in a saturated category. These app features may be useful, informative or entertaining, and the app may include features or characteristics that distinguish it. However, there are already enough of these apps on the App Store. Next Steps We encourage you to reconsider the app concept and submit a new app that provides a unique experience not already found on the App Store. Resources You may consider creating a web app, which looks and behaves like a native app when the user adds it to their Home screen. See Configuring Web Applications for more information. To learn more about our policies for saturated app categories, see guideline 4.3.
Replies
0
Boosts
0
Views
139
Activity
Mar ’26
Reply to Any idea when sticker pack submissions to the app store will be available?
Currently UNABLE to submit Stand Alone Sticker Packs created using the Xcode Template, due to the fact that creating an App ID ENABLES both Game Center and In-App Purchases, converting the underlying framework of the code-free Sticker Pack to that of an iMessage App. No way to edit and disable theses Features withing the App ID to submit a Stand Alone Sticker Pack intended ONLY for the iMessages App Store.This creates two problems:1. Unable to access the Archived/uploaded Build WITHOUT also uploading screenshots for the 'Optional iMessages in prepping the Sticker Pack for App Review2. Submitting more than one Sticker Pack App Review judges the app (Sticker Pack now converted to iMessages App via App ID Features ENABLED) on the basis of the underlying framework with Features instead of looking only at the appropriateness of the content (i.e. images) of the Sticker Packs. They reject submissions on the Rule 4.3 Design Spam (underlying framework is the same for Sticker Packs generated using the Xcode TE
Topic: App & System Services SubTopic: General Tags:
Replies
Boosts
Views
Activity
Aug ’17
AW 3 Battery
I have an Apple Watch 3 running 4.3 (15T5212a) and I have noticed the battery draining a lot quicker than normal. Usually, I can get at least 2 full days without charging it. I am not extensively using the Watch. Yes, I am aware that beta versions are not stable releases and there are hidden bugs. I may wait to install watchOS 4.3.1 or I may not wait.
Replies
0
Boosts
0
Views
758
Activity
Apr ’18