Hello everyone, I’m developing a work management app using React Native/Expo for multiple companies. The apps share a common codebase and similar core functionality, but each company has its own app name, logo, bundle ID, and company-specific data. Each company wants a separate app publicly available on the App Store so users can search for and download it. Private distribution through Custom Apps or a single shared app with a company selector would not meet their requirements. I’d like to understand how App Review Guidelines 4.3(a) and 4.2.6 apply to these two scenarios: 1. All apps published under one organization’s developer account Our company would develop and publish all client apps under our own Apple Developer Program organization account. Is there a compliant way to support this model? What requirements would each app need to meet? 2. Each app published under the client company’s own developer account Each client company would enroll in the Apple Developer Program and publish its app under its own organization account, while our team handles development and assists with submission. Could these apps still be rejected under Guideline 4.3(a) because they share a codebase and similar functionality? For both scenarios, I’d appreciate clarification on the following: What differences in functionality, content, or business workflows would help establish each app as a distinct product? How does Guideline 4.2.6 apply to this shared-platform model? What supporting documentation should we provide, such as development contracts or letters of authorization? How should we explain the business need for separate apps in App Review Notes? Has anyone successfully implemented a similar model? I’m looking for a compliant, sustainable approach, rather than a workaround to the review guidelines. Thank you for your advice and experience.

Hello everyone, I submitted two completely new apps to the App Store on the same day. Both apps were initially rejected, and I addressed the issues identified by the App Review team and resubmitted them. However, both submissions have now remained in “Waiting for Review” for more than seven days. I have already contacted Apple Support regarding the delay, but I would appreciate hearing from other developers who may have experienced a similar situation. My questions are: Has anyone recently experienced this kind of delay with first-time app submissions? How long did it take for your apps to move from “Waiting for Review” to “In Review”? Is there anything else I should do, or is it better to leave both submissions in the queue? I would prefer not to withdraw the submissions and upload new builds unless there is a genuine reason to do so. Any advice or insight would be greatly appreciated. Thank you.

Hello Apple Developer Community, I am seeking advice regarding the review timeline for our initial iOS application, GoldEngine AI. Our app was submitted on 4 October 2026 at 11:12 AM and has remained in "Waiting for Review" for seven consecutive days. Application details: App: GoldEngine AI Apple App ID: 6818722861 App Store version: 1.0 Current status: Waiting for Review Submission date: 4 October 2026 We contacted Apple Developer Support on 8, 9 and 11 October. We have not yet received clarification on why the submission remains pending. Meanwhile, subsequent builds have been successfully processed and made available through TestFlight. However, the outstanding initial submission prevents us from progressing with the standard App Store release and update process. I have noticed several recent discussions describing similar delays, ranging from approximately 4 to 16 days. I understand that review times vary and that Apple may require additional time for individual submissions. I also recognise that Apple Developer Forums are not an official channel for investigating individual App Review cases. I would appreciate guidance from developers who have experienced this situation: Have you encountered comparable review delays during October 2026? Did your application eventually enter review without further intervention? Did requesting an expedited review help, or did you simply continue waiting? Is there a recommended way to verify that a submission remains correctly queued without withdrawing and resubmitting it? We are keen to avoid unnecessarily resetting the review process. Thank you for sharing any relevant experiences or practical guidance. GoldEngine AI HealthyHedgehogs Ltd

I submitted my app for review on Friday, October 2nd, and it has been in the “Waiting for Review” status ever since. I was hoping to release the app before the festival season begins in India, but the extended review time is making it difficult to meet that timeline. Has anyone faced this long waiting time for the first time app review?

Hi everyone! I've read that most App Store reviews are completed within 48 hours, but my app has been waiting for review since Thursday, October 8. It's now Monday, October 12, here in South Korea (KST), which means this is already the fifth calendar day. I've already announced the update to my users, so I'm honestly not sure how to handle this situation or what to tell them. Is anyone else experiencing similar delays? How long have your app reviews been taking recently? I'd really appreciate hearing about your experiences. Thanks!

Hi everyone, The app was submitted for review 10 days ago, and since then, its status has remained "Waiting for Review" with absolutely no movement. Current situation: App Name: Complex S.I.L.A App ID: 6818184948 Platform: iOS Status: Waiting for Review Waiting time: 10 days No updates or requests for additional information from Apple We understand that review times can vary, but 10 days without any activity seems unusually long. Has anyone experienced similar delays recently? Is there anything we can do to get the submission reviewed? If an Apple engineer or forum moderator could check whether the submission is stuck or requires any action from our side, we would really appreciate it. Thanks in advance!

Hello, We first submitted Upfora for App Review on September 15, 2026. Since then, we have submitted several updated builds as development continued. On October 1, our submission was rejected because the login credentials provided for the review were not working. We promptly fixed the issue and resubmitted. Following another update, our latest submission was made on October 7, and its status is still “Waiting for Review.” We have also requested an expedited review, but the status has not changed. The delay is holding up our marketing and promotional plans. Upfora is already available on Google Play, and our iPhone users are waiting for the iOS release. Could anyone advise on the best way to follow up with App Review, or whether there are any additional steps we should take? App ID: 6812258703 Thank you for your help.

Hey, I hope anyone can somehow help me get past this, I’m stuck in “waiting for review“ status for 8 days now and got no response or any help from apple support after contacting them twice. Asking for expedited review didn’t help also, I’m stuck here and don’t know what to do if even the support doesn’t work…

Hi everyone, App ID: 6802780228 We’re hoping to hear from developers who have dealt with long review times recently. We first submitted for review in September, and since then our app has spent the majority of its time waiting in the queue. Our most recent build spent 8 days in “Waiting for Review” before we received further feedback from App Review on October 8. We addressed it the same day and resubmitted. Steps we’ve taken so far: expedited review requests, two formal support cases (Case IDs: 102989126804 and 102987790575), a Resolution Center message requesting a call with App Review, and a new expedite request for the current build. Our account is in good standing, with all agreements and DSA compliance active and metadata complete. Our launch in Athens, Georgia was scheduled for October 7 and has been postponed, with local partners and committed marketing spend waiting on availability. Has anyone found anything beyond these channels that helped get a timely review? Any advice would be appreciated. Thank you.

Confused, first-time app dev/submission here. Apple had an issue signing into my pre-created trial account in my first submission. Because of this, I corrected, made updates, tested myself, and re-submitted with a new test account that I confirmed work on my end. After resubmission, I waited a week for the team to respond with the exact same issue. However, in their notes, they included the same email and password from the first submission, despite me altering them entirely to correct the initial error response. This makes it seem as if they didn't even review the notes to check for updated account information. Additionally, aside from the notes, I also ensured that the app information included the updated test account so they could see it in both locations. I, of course, responded with a question, ensuring that I made changes and needed more information other than a copy-paste of the same error from the first instance, which contained entirely different login information. Wondering if anyone else has dealt with this before, and if there is a way to encourage a speedier review as I submitted the initial version of my app nearly a month ago and everything I have read claims that 48 hours is the standard. Best, And thanks in advance for any help, advice, or answers!

My app is named "星桃" (App ID: 6815556191). After the initial version was rejected on September 29th under Guideline 2.1, I provided the requested information and resubmitted it for review. Although the status changed to "In Review" on September 30th, there has been no progress since—it has already been 11 days. I inquired about the review status via email on October 8th (Case ID: 102989599223); we received a reply stating that the review had been expedited, yet there is still no movement. Could someone from the Apple team please look into this and help me understand why it has been stalled for so long?

My app update has been stuck in "Waiting for Review" and has not moved to "In Review". First submitted: September 22, 2026 Current submission: October 2, 2026 Status: Waiting for Review (7 days on the current submission, more than 2 weeks since the first submission) Submission ID: 675362eb-612a-4fb2-afda-4874608bd933 Could someone from App Review please check whether this submission is stuck in the queue, or let me know if anything is needed from my side?

I'm submitting a new version of my app, and after click "submit for Review", it show that: A few more items are needed in order to submit for review The items listed below are required for submission:There are still screenshot uploads in progress. I didn't met this problem before. Is that mean I haven't upload all the screenshot required or it's still uploading the screenshots to App Store Connect's server? Cause before there is a "save" button after you drag images to the screenshots area, now you don't. And I think I have uploaded all the screenshots needed and I waited a day to try submit again, still the same. What should I do?

Hi everyone, I'm hoping someone can shed some light on an App Review issue we're currently experiencing. We have submitted our Caffè Sabrina iOS app (version 1.0, build 5) for review. The app was previously reviewed by Apple and we were told that the demo account credentials we had provided were no longer valid. We immediately fixed this by creating a completely new demo account, testing it successfully, and updating the App Review information in App Store Connect. We then resubmitted the app. The submission has been sitting at “Waiting for Review” since Wednesday at 7:57 AM. The unusual part is that we have now requested expedited review twice, and Apple confirmed that the review would be expedited. However, the submission still hasn't moved to “In Review.” We've checked everything we can think of: Current build is correctly submitted. New App Review credentials have been tested successfully. App Review information has been updated. The latest build has been tested through TestFlight. The latest build has had installs and multiple sessions. There are no known crashes on the latest build. The current submission has not been cancelled or resubmitted again. We're now several days beyond the expedited request and are concerned that something may be preventing the submission from entering the review queue. Has anyone else experienced an expedited review being granted but the app remaining stuck on “Waiting for Review” for several days? If so, did Apple eventually move it into review automatically, or did you have to contact App Review again? Any advice would be greatly appreciated. Thanks, Michael Darling Tech Ltd

I have an App Store version stuck In Review. I need to cancel / remove it from review so I can submit a newer build. I contacted Apple Developer Support. They said they cannot manually remove the app from review and that I have to cancel it myself. I have tried everything on my side: App Store Connect web UI → Remove this version from review / Cancel Submission App Store Connect on iPhone App Store Connect API (canceled: true on the review submission, and removing the submission item) Every attempt fails. In the UI I get errors like “An error has occurred. Try again later” / “Your changes could not be saved. Try again later.” Via the API I get HTTP 409 STATE_ERROR.ENTITY_STATE_INVALID (“Resource cannot be canceled at the moment, please try again later” / “Cannot remove item because of state of reviewSubmission”). The version stays In Review. I’ve reproduced this in Chrome and Safari, and on the phone app, plus the API so it doesn’t seem like a browser-only issue. Has anyone gotten past this when Support says you must cancel it yourself but Connect won’t let you? Any workaround, or is waiting for Apple the only option?

Hi, I'm a new Apple Developer program member and over about a 10-day period, I have been blocked from beta testing my app. I have been getting repeated 422's about a TestFlight Beta contract not attached to app 6812131455 . I submitted a Feedback Assistant ticket, FB24795679, where an engineer replied and said things were unblocked. I believe that I was able to get one more build uploaded after that but then the problem recurred and completely blocked me from sharing the TestFlight External beta link with new testers. I am uploading using the Transporter App and then trying to attach in Appstore Connect. I emailed Apple Developer support and they sent me only basic information about what 4xx HTTP status codes were, so I followed up via phone to Developer Support under ticket 102964195981. I've been calling over the past 3 days and a Senior Advisor has not picked up the ticket yet. Diagnostic information is below, including a sanitized HAR file. The error is reproducible, even with new builds, even with going through and confirming all requested data input fields are filled out and agreements are signed (to the best of my knowledge). I am developing an ad-free, free app with a focus on accessibility for the visually impaired. Can someone help me find a durable solution here? Much appreciated--I see others have had this issue. Happy to capture further debug logs to assist in a fix. captured_at_utc source build_number method url http_status error_code error_id x-apple-jingle-correlation-key x-apple-request-uuid x-responding-instance 2026-09-24T15:07:48.547415+00:00 live 116 POST /iris/v1/betaAppReviewSubmissions 422 ENTITY_UNPROCESSABLE.BETA_CONTRACT_MISSING 7ef85ee6-412e-4535-b8f7-16cb8da406c8 5QSUAQZ4MOELPIGMJXUJD4UBP4 ec254043-3c63-88b7-a0cc-4de891f2817f ac-gateway-api:ac-gateway-api-main-5d674cb558-bp79n:ac-gateway-api-main-5d674cb558-bp79n:-1::::prod failures-422.md failures.jsonl failures.md session.sanitized.har

My first iOS app, Yug Purushottam, was originally submitted to App Review on September 27, 2026 at 2:56 PM Pacific Daylight Time. Apple subsequently returned the submission under Guideline 2.1 – Information Needed – New App Submission and requested additional information because the developer account has limited App Review history. I provided everything requested, including: A screen recording captured on a physical iPhone showing the app launch and normal user flow Registration and login flow Account deletion and revocation flow Detailed information about the app’s purpose, target audience, external services and regional behavior Updated App Review Information and Notes The submission was then successfully resubmitted on Friday, October 2 at 6:25 AM, and App Store Connect has remained at “Waiting for Review” since then. It has still not moved to “In Review.” I have also already submitted an Expedited App Review Request and contacted Apple through the App Review Status support channel, but so far there has been no progress. The app is complete, has been tested on a physical device, and all information requested by App Review has already been supplied. Has anyone recently experienced a similar delay with a first App Store submission, particularly after a Guideline 2.1 information request? Is there any further escalation route available when a submission remains in “Waiting for Review” despite an Expedited App Review Request and an App Review Status support case? Any recent experience with how long this situation eventually took to resolve would be very helpful.

Hello, I’m looking for some guidance regarding an App Store review that appears to be stuck after resubmission. Our app, Marque: Car Collection, was initially reviewed and rejected because the App Store metadata was missing a functional Terms of Use link. We corrected the issue by adding the Terms of Use URL to the App Store metadata and replied to App Review confirming the change. The same app version/build was resubmitted for review on September 28, 2026. It has now been more than a week, and there has been no further update from App Review. I also contacted Apple Developer Program Support regarding the delay, but I have not received a response yet. The original rejection required only a metadata correction, and no new binary was submitted. Is this review time normal after a metadata-related resubmission, or is there another appropriate way to ask Apple to check whether the submission is stuck in the review queue? I am not requesting an expedited review — I would simply like to confirm that the submission is still progressing normally and that no further action is required from our side. Thank you for any guidance. Sep 28 — metadata corrected Sep 28 — resubmitted for review Oct 5 — still waiting, no review update Developer Support contacted — no response yet

Hello Apple Developer Community and App Review Team, I'm reaching out regarding my app submission, which has remained in "Waiting for Review" since September 28, 2026. App ID: 6799896230 I previously received a Guideline 2.1(b) – Performance issue from the App Review team. I addressed the issue, made the necessary changes, and submitted an updated build under the same app version with a new build number on September 28. Since submitting the updated build, the submission has remained in Waiting for Review with no change in status. I have also contacted Apple Support through the standard support channels multiple times and received confirmation that my requests were received. However, I have not yet received a substantive response regarding the status of my submission. I understand that App Review timelines can vary, and I appreciate the work of the App Review team. However, given that the submission has remained in this status since September 28, I would appreciate any clarification regarding its current status. Could an Apple team member please confirm whether my submission is correctly queued for review, and whether there is anything further required from my side before the review can proceed? I have intentionally not withdrawn or resubmitted the app again, as I do not want to restart the review process or cause any further delay. Any clarification or assistance would be greatly appreciated. App ID: 6799896230 Thank you.

Hi everyone, I wanted to check whether other developers are currently experiencing longer-than-usual App Review waiting times. We are submitting the first public release of our iOS app, LongTable. Timeline: September 25: App Review provided feedback under Guideline 1.2 regarding user-generated/anonymous content. We implemented the requested moderation, reporting, blocking and safety changes. September 28: We replied to App Review explaining the changes and resubmitted the updated build. The submission has remained in “Waiting for Review” since September 28 and has not yet moved to “In Review.” We contacted Apple Developer Support yesterday to check whether anything is preventing the submission from progressing. There are currently no outstanding messages or actions requested from us in App Store Connect. Is anyone else currently seeing similar waiting times for a first app or a resubmission after App Review feedback? I’m mainly trying to understand whether this is part of the current review queue or whether there is anything else we should check on our side. Thank you.