App Review

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App review is the process of evaluating apps and app updates submitted to the App Store to ensure they are reliable, perform as expected, and follow Apple guidelines.

Posts under App Review tag

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App stuck in "Waiting for Review" since July 26, 2026 — Lab Escape
Hello, My app submission has been stuck in "Waiting for Review" since Sunday, July 26, 2026 (over 100 hours) and has not moved to "In Review". There are no messages in the App Store Connect Resolution Center or requests for additional info. Here are the details of the submission: App Name: Lab Escape: Zombie Survival Apple ID: 6782424764 Platform: iOS Version: 1.0 (Build 1.0.0 (11)) Date Submitted: Sunday, Jul 26, 2026 at 10:05 AM Submission ID: 6b869be6-aa51-45d0-9b80-ffba4dd5ae8c Current Status: Waiting for Review This is the initial release of the app. All agreements, tax, and banking details are active, and metadata, export compliance, and age ratings are complete. Could someone please check if the submission is proceeding normally or if any action is required on my side? Thank you in advance!
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Chef Library stuck in “Waiting for Review” with no support responseHello, My iOS app, Chef Library, version 1.2.0, has remained in “Waiting for Review” for several days. App Store Connect shows no unresolved issues, missing information, or messages
Hello, My iOS app, Chef Library, version 1.2.0, has remained in “Waiting for Review” for several days. App Store Connect shows no unresolved issues, missing information, or messages from App Review. I contacted Apple Developer Support on July 28 and followed up again on July 30. Both messages appear under support case 20000121706395, but I have not received a response and the review has not started. The submission details are: App: Chef Library Platform: iOS Version: 1.2.0 Current status: Waiting for Review Support case: 20000121706395 Could an Apple representative please check whether this submission is progressing normally or whether it has become stuck in the review queue? If anything is required from me, I am ready to provide it immediately. Thank you, Bart
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Submitted build stuck in “Waiting for Review” after replacing an approved build (possible queue issue?)
App update stuck in “Waiting for Review” after replacing an approved build (possible queue issue?) Hello, I would like to know whether other developers are experiencing a similar issue with App Review this weeks. App: Spherag IOT Platform: iOS Current build: 1.2.34 (234) Status: Waiting for Review Timeline Friday, July 24: build 1.2.30 was reviewed and approved successfully. We decided not to release that approved build. Monday, July 27: we removed it from release and submitted 1.2.31 (231). Build 1.2.31 remained in Waiting for Review for about 3 days and never moved to In Review. We then submitted 1.2.34 (234), Today, August 04: after waiting several days with no progress, we removed the submission and re-submitted the same build, 1.2.34 (234), which is currently still in Waiting for Review. I have already opened two Developer Support cases regarding this issue, but I have not yet received a resolution. What concerns me most is that, after submitting build 1.2.34, the version history in App Store Connect appears inconsistent and previous entries are displayed as 1.2.34 (234). This makes me wonder whether there could be a display issue or a problem with the review queue state. All Agreements, Tax and Banking information are active, and all required metadata, privacy details, export compliance and age rating information are complete. This delay is becoming difficult to manage operationally: one release is already blocked, a second release is now waiting, and a third release will likely be ready before the current submission is reviewed. Has anyone experienced a new submission remaining in “Waiting for Review” for several days after withdrawing a previously approved build and submitting a newer build? If so, did it eventually move to review automatically, or was any action from Apple required? Thank you.
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First submission stuck in Waiting for Review for 12 days
My iOS app was submitted on July 23, 2026, and it has remained in "Waiting for Review" for 12 days. It has never progressed to "In Review." This is my first App Store submission, and the delay is preventing me from launching my business. App Store Connect shows no outstanding messages, metadata issues, agreements, contracts, or actions required on my account. So far, I have: Contacted Apple Developer Support and opened a support case. Contacted Apple through the "Contact Us" page in App Store Connect. Waited several days without receiving a response. Verified that there are no pending agreements or account issues. Confirmed that the app status has not changed since July 23. I've also noticed several other developers reporting similar delays for submissions made in late July, so I'm wondering if there is currently an issue with the App Review queue. Could an Apple staff member please check whether my submission is stuck or if there is anything else I should do? For privacy reasons, I am not posting my app name, Apple ID, bundle ID, or case number publicly. I would be happy to provide those details privately to an Apple employee if needed. Thank you.
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Confuse with in app purchase. Unable to Submit for Review.
I have created some products for in app purchase. But they cant be submitted. Somehow it stays in draft submission. It says: Unable to Submit for Review To submit your items for review, add an app version for the selected platform. But I didnt see where I should add an app version. My app has not launched yet anyway. Should I pass the submitted review first? the app bundle.
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App stuck in "Waiting for Review" for ~2 weeks, no status change, no response to support case
Hello App Review team, Our app "Elternkraft" (App ID: 6761455196) was submitted on July 22, 2026 and has been in "Waiting for Review" ever since, without ever transitioning to "In Review". It has now been roughly two weeks. This is our first submission for this app. To rule out an issue on our side, I have already checked the following: Agreements, Tax, and Banking are all Active (Free + Paid Apps Agreement, bank account, tax forms, compliance). I have not resubmitted or removed the build, so the original queue position is preserved. App Review Information (sign-in test account, contact details, notes) is filled in. I also opened a support case on July 30, 2026, but have not received a response beyond the initial acknowledgement. Could someone please check whether this submission is stuck in the queue, or whether anything further is required from our side? Any help moving this forward would be greatly appreciated. Thank you very much. Rouwen Hirth Elternkraft GmbH
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"Waiting for review" for 10 days. No progress. Zero support.
We have an app that is updated regularly, and our submissions are typically reviewed within a few hours to one day. We recently submitted an urgent bug fix for a production issue affecting our customers. However, this submission has been stuck in "Waiting for Review" for the past 10 days without any updates. We've opened multiple support tickets, but they've led nowhere. Phone support has also been ineffective, with scheduled callbacks resulting in hours on hold without any progress. What is the appropriate escalation path for a submission that appears to be stalled in the review queue?
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Urgent: App Stuck in "Waiting for Review" for 220+ Hours.
Hello, We are reaching out because I haven't received any response from App Review for about 220hours, The date We had planned to make my proposal has already passed. App: Apple ID 6782845619, version 1.2 Submission ID: 2722eda8-9429-44d2-9971-092f4ed28ffb Rejection: Guideline 4.3(a) — Design (Spam) I have already taken the corrective steps suggested in the rejection message (I withdrew the duplicate prototype app from review and removed it from all 175 storefronts, so there is no overlap anymore), and I replied to App Review in App Store Connect with this information. However, it has now been about 220 hours with no reply. I understand the review team is very busy, and I truly appreciate their time. I'm not trying to dispute the review process itself — I would simply be grateful if someone could check whether my reply has been received and is being looked at, or advise me on the best way to get a status update. Thank you very much for your help.
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Urgent: App Stuck in "Waiting for Review" for 90+ Hours — Blocking a Time-Sensitive Certificate Cutover
Hello App Review Team, I'm reaching out because our submission has been stuck in "Waiting for Review" for over 90 hours with no visible movement, and this is time-sensitive on our side. App Name: Mibanco Platform: iOS Version: 4.3.0 (Build 10000528) Submission ID: 32cbac81-e5f8-43d4-b09f-363d33aba256 Apple ID: [add your numeric Apple ID here] Timeline: Jul 30, 2026, 12:33 PM: In preparation for submission Jul 30, 2026, 12:39 PM: Submitted / Waiting for Review Aug 3, 2026 (today): Still "Waiting for Review" — no rejection, no messages, and no information requests in the Resolution Center Context: this version slot was previously used for a build tied to a certificate-related change. We had to developer-reject that earlier build, which is why the version number jumped from 4.2.x straight to 4.3.0 rather than a normal increment. What we've already tried: Contacted Apple through the general Contact Us form with our Apple ID and submission ID — no response so far. Submitting an Expedited App Review request through the official form alongside this post. Why this is urgent: This release needs to go live before a scheduled backend certificate rotation on our side. Once that rotation completes, the app versions currently live on the App Store will stop being able to authenticate with our backend — so every day this stays in review increases the number of users who will lose access. We understand App Review is handling a high volume of submissions right now and we're not trying to jump the line — we just want to confirm this hasn't fallen into a technical gap, since there's been zero communication in either direction. Any update, or confirmation that it's actively being looked at, would be greatly appreciated. Thank you for your time.
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Repeated Rejection Due to Guideline 4.3(a) – Need Help Understanding the Issue
Hello everyone, We’re currently facing an issue with getting our app, approved in the App Store. The app keeps getting rejected under Guideline 4.3(a) with the explanation that it appears too similar in concept, binary, or metadata to other apps on the App Store. We’ve responded to Apple multiple times explaining that: -Our app is built from scratch with unique design and code. -We do not use any templates or prebuilt frameworks. -The app offers real-time support and a working, stable VPN connection. -Notifications are limited to rare, essential updates. -Metadata (title, description, keywords, screenshots) were crafted individually. -We’ve also thoroughly reviewed the App Review Guidelines, the Human -Interface Guidelines, and the Apple Developer Program License Agreement, and we believe our app fully complies. However, we continue to receive the same general rejection response, without specific feedback on what exactly needs to be changed. We’ve requested clarification from the App Review team, but haven’t received actionable details. We would really appreciate if anyone from the developer community — especially those who’ve gone through similar experiences — could provide advice on how to move forward. -What has worked for you in resolving a 4.3(a) rejection? -Are there specific changes we should make to the app’s metadata or user experience that helped in your case? -Would adding significantly new features or in-app purchase options help distinguish the app more clearly? -Any insights or guidance would be extremely helpful! Thank you in advance for your support!
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4.3a Refuses to appeal or seek a solution, and the game production will solve the 4.3a problem for 2 years and be revised for half a year.
Our game was written by Cocos Creator version 3.8.5 ‌TypeScript, which took the team nearly 2 years to complete. At the beginning, my application was not defined as 4.3a. The first four reviews were all normal feedback questions. We revised the questions. After the last review rejected 4.3A, we also suspected that the reasons such as game creativity, game copywriting and game art might be close to other applications. Then our team added functional innovations that other applications in the Apple Store didn't have, and the original art was original. We created new art again because of 4.3a, and also revised many places that may be similar to other developers, including that we removed all SDK modules except Apple Pay and Apple Login, and it also showed that 4.3a refused, and we have revised no less than 20 versions or failed. Our business code except the game engine code is newly developed by us and should not be duplicated with other developers' code. Is it because the JSC file and binary file output by JavaScript code are similar to those of other developers? Can we check our original code? We really want to put it on the Apple Store. We guarantee that the game was originally written. We can provide any proof, including but not limited to (GIT code submission records and codes from the beginning to today, art original proof, proof that the game mode innovation ability is not consistent with other developers' concepts, etc.) Cocos creator Engine Address: https://www.cocos.com/creator-download We have been put on the shelves in app stores such as WeChat applet and Android, and we are deeply loved by users in other channels. Dear audit, can you manually check our game code and look at the game to experience it? I believe that as the greatest technology company in the world, Apple's official staff are very professional, knowledgeable and innovative, so that Apple players can get a unique and high-quality experience. However, this repeated 4.3a refusal makes me very suspicious. So many games that use cocos game engine in the world are on the Apple store, why do we independently write the rest of the code except the game engine? Every time the reason for refusing is this passage, we have revised it for half a year, and no less than 20 game versions have been changed in half a year. Hello, The issues we previously identified still need your attention. If you have any questions, we are here to help. Reply to this message in App Store Connect and let us know. Review Environment Submission ID: 68bd1e18-6eaa-4a19-976e-c7b2e1ff0e44 Review date: June 28, 2025 Version reviewed: 2.3.0 Guideline 4.3(a) - Design - Spam We noticed your app still shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps. Next Steps Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality. Support Reply to this message in your preferred language if you need assistance. If you need additional support, use the Contact Us module. Consult with fellow developers and Apple engineers on the Apple Developer Forums. Request an App Review Appointment at Meet with Apple to discuss your app's review. Appointments subject to availability during your local business hours on Tuesdays and Thursdays. Provide feedback on this message and your review experience by completing a short survey.
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App removed from sale after 5.6 rejection – resubmitted 11+ days ago, still "Waiting for Review"
Hello, Our app was removed from sale following a Guideline 5.6 (Developer Code of Conduct) notice on July 22, 2026, citing concerns about "hidden functionality". We responded in detail explaining our multi-tenant, role-based architecture and provided full Review account access with no restrictions. We submitted a corrected build (version 1.1) on July 24, 2026, which has now been in "Waiting for Review" for 11+ days with no update, rejection, or further communication. App Name: Stay Easie Apple ID: 6784701866 Current version: 1.1 Submitted: July 24, 2026 Guideline referenced: 5.6.0 Developer Code of Conduct We have already: Submitted an expedited review request Called Apple Developer Support multiple times Provided complete role-based review credentials and detailed clarifications The app is currently unavailable on the App Store and this is directly impacting our client's business operations. Could someone from the app review team please take a look at this case? Happy to Provide any additional information needed. Thank you.
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App Still "Waiting for Review" Since July 22 – Anyone Else Experiencing Long Delays?
Hi everyone, I'm wondering if anyone else is experiencing unusually long App Review delays. My app has been in "Waiting for Review" since July 22 at 11:04 PM, and it still hasn't entered the review process. As of today, it's been nearly two weeks with no review activity. I understand that review times can vary depending on workload, app category, and other factors, but this is significantly longer than what I've experienced before. Has anyone else recently faced similar delays? How long did your app remain in "Waiting for Review"? Did it eventually get reviewed without taking any action? Did contacting Apple Developer Support help in your case? I'm mainly trying to understand whether this is a broader issue affecting other developers or if I should reach out to Apple Support. Thanks in advance for sharing your experience.
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App has been "Waiting for Review" for over 7 days
Hello everyone, Our iOS app WSH-P (Apple ID: 6503934660) has been in "Waiting for Review" for more than 7 days. This is an app update submission, and we have not received any review feedback or requests for additional information. The status has remained unchanged since submission. Has anyone experienced similar delays recently? Is there anything we should do, or is this just due to a review backlog? Any advice would be greatly appreciated. Thank you.
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Expedited review for a revenue-critical bug fix?
Hi all, The live version of my game shipped with a broken ad unit ID: ads have been served to thousands of users for a week now without earning a single cent. Version 1.1.0 fixes it — no new features, just the corrected ad configuration — and it's been sitting in review; lately my reviews have been taking 100+ hours, and every extra day costs me around $40 as a solo indie dev. I've already submitted the "Request an Expedited App Review" form citing a critical bug fix with financial impact. Just want to make sure: is that still the right (and only) channel, or is there anything else I should do to avoid losing more days? Review ID: f59f7b94-fd9e-46f0-b2b6-627a8f0b2365 Thanks!
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App stuck in "Waiting for Review" for 11 days
Hi everyone, My app has been stuck in "Waiting for Review" since July 22, 2026 (more than 11 days). The app is in the Productivity/Lifestyle category and only uses Sign in with Apple for authentication. It does not contain any sensitive content or unusual functionality. I have already contacted the App Review team twice and also reached out to Apple Developer Support, but I haven't received any response yet. Has anyone experienced such a long "Waiting for Review" period for a first submission? Is there anything else I can do besides waiting? Thank you!
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Multiple submissions stuck in "Waiting for Review" for weeks— no Resolution Center messages
Hello, All of my submissions across my account have been stuck in review for many weeks, which is well outside my normal turnaround. These are apps that have historically been approved within 24 hours or 2-3 days. Those updates are time critical. Singapore MRT just updated on 12 July. We are losing installs and impressions largely because of this, especially no reason is given. App: Singapore MRT Map Route Apple ID: 536957287 / Version: 3.0.1 App: Singapore MRT Map Route(Pro) Apple ID: 475976737 / Version: 3.0.0 App: Epic Cards Battle Apple ID: 1003611640/ Version: 2.6.3 On my side everything appears complete: metadata, build, review notes, demo account credentials, and all agreements in Agreements, Tax, and Banking are accepted. There are no messages in Resolution Center and App Store Connect shows no action required from me. I have contacted Developer Support but have not received a actual response. Could someone please confirm whether these submissions are correctly queued, or whether something is blocking them that requires action on my side? Thank you.
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app waiting for review since 07.23!
apple claimed that the game will be after review in 48 hours, im waiting for 2 weeks and i feel like i got scammed by apple. this is crazy! no response to emails and opening tickets. no one to talk to! Submission ID cfbd9910-745d-43ec-a5bd-27b53fb39d1d
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App stuck in "Waiting for Review" since July 26, 2026 — Lab Escape
Hello, My app submission has been stuck in "Waiting for Review" since Sunday, July 26, 2026 (over 100 hours) and has not moved to "In Review". There are no messages in the App Store Connect Resolution Center or requests for additional info. Here are the details of the submission: App Name: Lab Escape: Zombie Survival Apple ID: 6782424764 Platform: iOS Version: 1.0 (Build 1.0.0 (11)) Date Submitted: Sunday, Jul 26, 2026 at 10:05 AM Submission ID: 6b869be6-aa51-45d0-9b80-ffba4dd5ae8c Current Status: Waiting for Review This is the initial release of the app. All agreements, tax, and banking details are active, and metadata, export compliance, and age ratings are complete. Could someone please check if the submission is proceeding normally or if any action is required on my side? Thank you in advance!
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Chef Library stuck in “Waiting for Review” with no support responseHello, My iOS app, Chef Library, version 1.2.0, has remained in “Waiting for Review” for several days. App Store Connect shows no unresolved issues, missing information, or messages
Hello, My iOS app, Chef Library, version 1.2.0, has remained in “Waiting for Review” for several days. App Store Connect shows no unresolved issues, missing information, or messages from App Review. I contacted Apple Developer Support on July 28 and followed up again on July 30. Both messages appear under support case 20000121706395, but I have not received a response and the review has not started. The submission details are: App: Chef Library Platform: iOS Version: 1.2.0 Current status: Waiting for Review Support case: 20000121706395 Could an Apple representative please check whether this submission is progressing normally or whether it has become stuck in the review queue? If anything is required from me, I am ready to provide it immediately. Thank you, Bart
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app waiting for review since 07.23!
apple claimed that the game will be after review in 48 hours, im waiting for 2 weeks and i feel like i got scammed by apple. this is crazy! no response to emails and opening tickets. no one to talk to! Date Submitted Jul 23, 2026 at 3:25 PM Submission ID ec5d57c5-3931-4487-9a55-d7f1a7166d33
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Submitted build stuck in “Waiting for Review” after replacing an approved build (possible queue issue?)
App update stuck in “Waiting for Review” after replacing an approved build (possible queue issue?) Hello, I would like to know whether other developers are experiencing a similar issue with App Review this weeks. App: Spherag IOT Platform: iOS Current build: 1.2.34 (234) Status: Waiting for Review Timeline Friday, July 24: build 1.2.30 was reviewed and approved successfully. We decided not to release that approved build. Monday, July 27: we removed it from release and submitted 1.2.31 (231). Build 1.2.31 remained in Waiting for Review for about 3 days and never moved to In Review. We then submitted 1.2.34 (234), Today, August 04: after waiting several days with no progress, we removed the submission and re-submitted the same build, 1.2.34 (234), which is currently still in Waiting for Review. I have already opened two Developer Support cases regarding this issue, but I have not yet received a resolution. What concerns me most is that, after submitting build 1.2.34, the version history in App Store Connect appears inconsistent and previous entries are displayed as 1.2.34 (234). This makes me wonder whether there could be a display issue or a problem with the review queue state. All Agreements, Tax and Banking information are active, and all required metadata, privacy details, export compliance and age rating information are complete. This delay is becoming difficult to manage operationally: one release is already blocked, a second release is now waiting, and a third release will likely be ready before the current submission is reviewed. Has anyone experienced a new submission remaining in “Waiting for Review” for several days after withdrawing a previously approved build and submitting a newer build? If so, did it eventually move to review automatically, or was any action from Apple required? Thank you.
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First submission stuck in Waiting for Review for 12 days
My iOS app was submitted on July 23, 2026, and it has remained in "Waiting for Review" for 12 days. It has never progressed to "In Review." This is my first App Store submission, and the delay is preventing me from launching my business. App Store Connect shows no outstanding messages, metadata issues, agreements, contracts, or actions required on my account. So far, I have: Contacted Apple Developer Support and opened a support case. Contacted Apple through the "Contact Us" page in App Store Connect. Waited several days without receiving a response. Verified that there are no pending agreements or account issues. Confirmed that the app status has not changed since July 23. I've also noticed several other developers reporting similar delays for submissions made in late July, so I'm wondering if there is currently an issue with the App Review queue. Could an Apple staff member please check whether my submission is stuck or if there is anything else I should do? For privacy reasons, I am not posting my app name, Apple ID, bundle ID, or case number publicly. I would be happy to provide those details privately to an Apple employee if needed. Thank you.
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Confuse with in app purchase. Unable to Submit for Review.
I have created some products for in app purchase. But they cant be submitted. Somehow it stays in draft submission. It says: Unable to Submit for Review To submit your items for review, add an app version for the selected platform. But I didnt see where I should add an app version. My app has not launched yet anyway. Should I pass the submitted review first? the app bundle.
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App stuck in "Waiting for Review" for ~2 weeks, no status change, no response to support case
Hello App Review team, Our app "Elternkraft" (App ID: 6761455196) was submitted on July 22, 2026 and has been in "Waiting for Review" ever since, without ever transitioning to "In Review". It has now been roughly two weeks. This is our first submission for this app. To rule out an issue on our side, I have already checked the following: Agreements, Tax, and Banking are all Active (Free + Paid Apps Agreement, bank account, tax forms, compliance). I have not resubmitted or removed the build, so the original queue position is preserved. App Review Information (sign-in test account, contact details, notes) is filled in. I also opened a support case on July 30, 2026, but have not received a response beyond the initial acknowledgement. Could someone please check whether this submission is stuck in the queue, or whether anything further is required from our side? Any help moving this forward would be greatly appreciated. Thank you very much. Rouwen Hirth Elternkraft GmbH
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"Waiting for review" for 10 days. No progress. Zero support.
We have an app that is updated regularly, and our submissions are typically reviewed within a few hours to one day. We recently submitted an urgent bug fix for a production issue affecting our customers. However, this submission has been stuck in "Waiting for Review" for the past 10 days without any updates. We've opened multiple support tickets, but they've led nowhere. Phone support has also been ineffective, with scheduled callbacks resulting in hours on hold without any progress. What is the appropriate escalation path for a submission that appears to be stalled in the review queue?
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Urgent: App Stuck in "Waiting for Review" for 220+ Hours.
Hello, We are reaching out because I haven't received any response from App Review for about 220hours, The date We had planned to make my proposal has already passed. App: Apple ID 6782845619, version 1.2 Submission ID: 2722eda8-9429-44d2-9971-092f4ed28ffb Rejection: Guideline 4.3(a) — Design (Spam) I have already taken the corrective steps suggested in the rejection message (I withdrew the duplicate prototype app from review and removed it from all 175 storefronts, so there is no overlap anymore), and I replied to App Review in App Store Connect with this information. However, it has now been about 220 hours with no reply. I understand the review team is very busy, and I truly appreciate their time. I'm not trying to dispute the review process itself — I would simply be grateful if someone could check whether my reply has been received and is being looked at, or advise me on the best way to get a status update. Thank you very much for your help.
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Urgent: App Stuck in "Waiting for Review" for 90+ Hours — Blocking a Time-Sensitive Certificate Cutover
Hello App Review Team, I'm reaching out because our submission has been stuck in "Waiting for Review" for over 90 hours with no visible movement, and this is time-sensitive on our side. App Name: Mibanco Platform: iOS Version: 4.3.0 (Build 10000528) Submission ID: 32cbac81-e5f8-43d4-b09f-363d33aba256 Apple ID: [add your numeric Apple ID here] Timeline: Jul 30, 2026, 12:33 PM: In preparation for submission Jul 30, 2026, 12:39 PM: Submitted / Waiting for Review Aug 3, 2026 (today): Still "Waiting for Review" — no rejection, no messages, and no information requests in the Resolution Center Context: this version slot was previously used for a build tied to a certificate-related change. We had to developer-reject that earlier build, which is why the version number jumped from 4.2.x straight to 4.3.0 rather than a normal increment. What we've already tried: Contacted Apple through the general Contact Us form with our Apple ID and submission ID — no response so far. Submitting an Expedited App Review request through the official form alongside this post. Why this is urgent: This release needs to go live before a scheduled backend certificate rotation on our side. Once that rotation completes, the app versions currently live on the App Store will stop being able to authenticate with our backend — so every day this stays in review increases the number of users who will lose access. We understand App Review is handling a high volume of submissions right now and we're not trying to jump the line — we just want to confirm this hasn't fallen into a technical gap, since there's been zero communication in either direction. Any update, or confirmation that it's actively being looked at, would be greatly appreciated. Thank you for your time.
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Repeated Rejection Due to Guideline 4.3(a) – Need Help Understanding the Issue
Hello everyone, We’re currently facing an issue with getting our app, approved in the App Store. The app keeps getting rejected under Guideline 4.3(a) with the explanation that it appears too similar in concept, binary, or metadata to other apps on the App Store. We’ve responded to Apple multiple times explaining that: -Our app is built from scratch with unique design and code. -We do not use any templates or prebuilt frameworks. -The app offers real-time support and a working, stable VPN connection. -Notifications are limited to rare, essential updates. -Metadata (title, description, keywords, screenshots) were crafted individually. -We’ve also thoroughly reviewed the App Review Guidelines, the Human -Interface Guidelines, and the Apple Developer Program License Agreement, and we believe our app fully complies. However, we continue to receive the same general rejection response, without specific feedback on what exactly needs to be changed. We’ve requested clarification from the App Review team, but haven’t received actionable details. We would really appreciate if anyone from the developer community — especially those who’ve gone through similar experiences — could provide advice on how to move forward. -What has worked for you in resolving a 4.3(a) rejection? -Are there specific changes we should make to the app’s metadata or user experience that helped in your case? -Would adding significantly new features or in-app purchase options help distinguish the app more clearly? -Any insights or guidance would be extremely helpful! Thank you in advance for your support!
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4.3a Refuses to appeal or seek a solution, and the game production will solve the 4.3a problem for 2 years and be revised for half a year.
Our game was written by Cocos Creator version 3.8.5 ‌TypeScript, which took the team nearly 2 years to complete. At the beginning, my application was not defined as 4.3a. The first four reviews were all normal feedback questions. We revised the questions. After the last review rejected 4.3A, we also suspected that the reasons such as game creativity, game copywriting and game art might be close to other applications. Then our team added functional innovations that other applications in the Apple Store didn't have, and the original art was original. We created new art again because of 4.3a, and also revised many places that may be similar to other developers, including that we removed all SDK modules except Apple Pay and Apple Login, and it also showed that 4.3a refused, and we have revised no less than 20 versions or failed. Our business code except the game engine code is newly developed by us and should not be duplicated with other developers' code. Is it because the JSC file and binary file output by JavaScript code are similar to those of other developers? Can we check our original code? We really want to put it on the Apple Store. We guarantee that the game was originally written. We can provide any proof, including but not limited to (GIT code submission records and codes from the beginning to today, art original proof, proof that the game mode innovation ability is not consistent with other developers' concepts, etc.) Cocos creator Engine Address: https://www.cocos.com/creator-download We have been put on the shelves in app stores such as WeChat applet and Android, and we are deeply loved by users in other channels. Dear audit, can you manually check our game code and look at the game to experience it? I believe that as the greatest technology company in the world, Apple's official staff are very professional, knowledgeable and innovative, so that Apple players can get a unique and high-quality experience. However, this repeated 4.3a refusal makes me very suspicious. So many games that use cocos game engine in the world are on the Apple store, why do we independently write the rest of the code except the game engine? Every time the reason for refusing is this passage, we have revised it for half a year, and no less than 20 game versions have been changed in half a year. Hello, The issues we previously identified still need your attention. If you have any questions, we are here to help. Reply to this message in App Store Connect and let us know. Review Environment Submission ID: 68bd1e18-6eaa-4a19-976e-c7b2e1ff0e44 Review date: June 28, 2025 Version reviewed: 2.3.0 Guideline 4.3(a) - Design - Spam We noticed your app still shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps. Next Steps Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality. Support Reply to this message in your preferred language if you need assistance. If you need additional support, use the Contact Us module. Consult with fellow developers and Apple engineers on the Apple Developer Forums. Request an App Review Appointment at Meet with Apple to discuss your app's review. Appointments subject to availability during your local business hours on Tuesdays and Thursdays. Provide feedback on this message and your review experience by completing a short survey.
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Stuck in 'Waiting for Review' for over a week
Hello App Review team - I am an iOS developer and my app(App ID: 6756242440) is stuck in 'Waiting for review'. Please help us resolve the issue. Thanks in advance!
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App removed from sale after 5.6 rejection – resubmitted 11+ days ago, still "Waiting for Review"
Hello, Our app was removed from sale following a Guideline 5.6 (Developer Code of Conduct) notice on July 22, 2026, citing concerns about "hidden functionality". We responded in detail explaining our multi-tenant, role-based architecture and provided full Review account access with no restrictions. We submitted a corrected build (version 1.1) on July 24, 2026, which has now been in "Waiting for Review" for 11+ days with no update, rejection, or further communication. App Name: Stay Easie Apple ID: 6784701866 Current version: 1.1 Submitted: July 24, 2026 Guideline referenced: 5.6.0 Developer Code of Conduct We have already: Submitted an expedited review request Called Apple Developer Support multiple times Provided complete role-based review credentials and detailed clarifications The app is currently unavailable on the App Store and this is directly impacting our client's business operations. Could someone from the app review team please take a look at this case? Happy to Provide any additional information needed. Thank you.
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App Still "Waiting for Review" Since July 22 – Anyone Else Experiencing Long Delays?
Hi everyone, I'm wondering if anyone else is experiencing unusually long App Review delays. My app has been in "Waiting for Review" since July 22 at 11:04 PM, and it still hasn't entered the review process. As of today, it's been nearly two weeks with no review activity. I understand that review times can vary depending on workload, app category, and other factors, but this is significantly longer than what I've experienced before. Has anyone else recently faced similar delays? How long did your app remain in "Waiting for Review"? Did it eventually get reviewed without taking any action? Did contacting Apple Developer Support help in your case? I'm mainly trying to understand whether this is a broader issue affecting other developers or if I should reach out to Apple Support. Thanks in advance for sharing your experience.
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347
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App has been "Waiting for Review" for over 7 days
Hello everyone, Our iOS app WSH-P (Apple ID: 6503934660) has been in "Waiting for Review" for more than 7 days. This is an app update submission, and we have not received any review feedback or requests for additional information. The status has remained unchanged since submission. Has anyone experienced similar delays recently? Is there anything we should do, or is this just due to a review backlog? Any advice would be greatly appreciated. Thank you.
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Expedited review for a revenue-critical bug fix?
Hi all, The live version of my game shipped with a broken ad unit ID: ads have been served to thousands of users for a week now without earning a single cent. Version 1.1.0 fixes it — no new features, just the corrected ad configuration — and it's been sitting in review; lately my reviews have been taking 100+ hours, and every extra day costs me around $40 as a solo indie dev. I've already submitted the "Request an Expedited App Review" form citing a critical bug fix with financial impact. Just want to make sure: is that still the right (and only) channel, or is there anything else I should do to avoid losing more days? Review ID: f59f7b94-fd9e-46f0-b2b6-627a8f0b2365 Thanks!
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App stuck in "Waiting for Review" for 11 days
Hi everyone, My app has been stuck in "Waiting for Review" since July 22, 2026 (more than 11 days). The app is in the Productivity/Lifestyle category and only uses Sign in with Apple for authentication. It does not contain any sensitive content or unusual functionality. I have already contacted the App Review team twice and also reached out to Apple Developer Support, but I haven't received any response yet. Has anyone experienced such a long "Waiting for Review" period for a first submission? Is there anything else I can do besides waiting? Thank you!
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Multiple submissions stuck in "Waiting for Review" for weeks— no Resolution Center messages
Hello, All of my submissions across my account have been stuck in review for many weeks, which is well outside my normal turnaround. These are apps that have historically been approved within 24 hours or 2-3 days. Those updates are time critical. Singapore MRT just updated on 12 July. We are losing installs and impressions largely because of this, especially no reason is given. App: Singapore MRT Map Route Apple ID: 536957287 / Version: 3.0.1 App: Singapore MRT Map Route(Pro) Apple ID: 475976737 / Version: 3.0.0 App: Epic Cards Battle Apple ID: 1003611640/ Version: 2.6.3 On my side everything appears complete: metadata, build, review notes, demo account credentials, and all agreements in Agreements, Tax, and Banking are accepted. There are no messages in Resolution Center and App Store Connect shows no action required from me. I have contacted Developer Support but have not received a actual response. Could someone please confirm whether these submissions are correctly queued, or whether something is blocking them that requires action on my side? Thank you.
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