App Submission

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Submit your apps to the App Store using App Store Connect.

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AppStoreConnect - Target device list showing wrong devices
hey everyone, recently we noticed an issue on AppStoreConnect here is brief , understandable, short description. when we upgraded our app from 2.1.8 to 2.4.9 we noticed something is not adding up, then we find out that the number of devices have been increased in AppStoreConnect - iPad/ Apple watch have been added. we checked the source code - the supported devices were just iPhone (which is what we want) -pls check XCODE.png we doubt something is not correct. in AppStoreConnect we checked previous release which was 2.1.8 - it was showing correct device just iPhone. pls check AppStoreConnect-previous.png in the most recent submission which was ready to submit 2.4.9 - the number of devices have been increased to 3. pls check AppStoreConnect-latest.png here is the screenshot: screenshot from XCODE.png screenshot from AppStoreConnect-latest.png (we believe its wrong) screenshot from AppStoreConnect-previous.png (correct one) it turns out that App Review team came with idea that our app is not correctly working on iPad (obviously appreciate their effort they found 2 more issues on the app besides with that) , but our App is not intended to work on iPad.
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Oct ’25
In-App Purchases section missing in App Store Connect for new version submission (subscriptions)
Hi everyone, I am experiencing an issue with App Store Connect and subscriptions. My app (Couple Organizer, App ID: 6748842796) already has an approved subscription group (Premium Plans) with Monthly and Yearly Premium options. Version 1.0.0 is live in the App Store, subscriptions are working. But - When preparing version 1.1.0 for submission the “In-App Purchases and Subscriptions” section is not visible on the submission page so I am unable to attach them to the new version of the app. I tried removing the build from review and re-adding another one but the section still does not appear. Subscriptions show status approved and ready for sale . My questions: Are subscriptions automatically carried forward to new app versions once approved in the first release? Or is there a step I’m missing to explicitly attach them again in every new version? Is this the expected behavior, or is it a bug in App Store Connect UI? Screenshots available if needed. Any advice would be appreciated!
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Oct ’25
Cannot update MacOS app, "Please save new locales"
Went to update my MacOS app on the Connect site. After I clicked on + on the Distribution page, I thought it was weird that my artwork was missing, so I tried to re-add my prior artwork. This was blocked with the message "Please save new locales before uploading screenshots". I only have en-us as a locale, that hasn't changed. So now I can't update it.
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Oct ’25
Forwarded from App Review ticket 102715606681 – still unresolved.”
My message - URGENT - ESCALATE - App Store Connect UI Broken for 10+ Days I have already had to remove a subscription and do a new one as the option for a new in-app purchase was not appearing (I tired to explain that but no one is listening) I still cannot proceed with my app submission. New critical issues: My app version is frozen now. I have tried on a new browser, deleting caches but nothing is working. Every build is costing me money. I email and no response from Monday. Cannot change build from 11 to 12 in app version - no way of deleting last build - no red circle appears. In-App Purchases section is completely unresponsive - cannot attach subscription I have build 12 ready in TestFlight. I have subscription impulse404_premium_monthly_v2 ready to submit. But App Store Connect UI is broken and preventing me from attaching either. This is now costing me significant money in delays. Please escalate this immediately. MY RESPONSE FROM APPLE - Hello, Thank you for making the requested changes. However, we are unable to proceed with our review as this app’s status is currently “Prepare for Submission.” You will need to submit a new build for review. More information about submitting builds can be found in App Store Connect Developer Help. We look forward to reviewing your resubmitted app. Best regards, App Review
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Oct ’25
can't submit version with App Store Connect Api
I’m currently automating our iOS release pipeline with the App Store Connect API. TestFlight and App Store version creation are mostly working, but I’m stuck at the “submit for review” step. Below are the endpoint I’m calling, the payload, and the error I receive: > url: https://api.appstoreconnect.apple.com/v1/appStoreReviewSubmissions > method: POST > params: None > json: {'data': {'type': 'appStoreReviewSubmissions', 'relationships': {'appStoreVersion': {'data': {'type': 'appStoreVersions', 'id': '62db20b9-1bc6-4b1a-9b52-9834a807c377'}}}}} > response: <Response [404]> > ASCAPIError(404): The specified resource does not exist: The path provided does not match a defined resource type. | errors=[{'id': '32d2c224-0f1c-4592-a02d-a4f87b13b6b7', 'status': '404', 'code': 'NOT_FOUND', 'title': 'The specified resource does not exist', 'detail': 'The path provided does not match a defined resource type.'}] The official documentation app-store-version-submissions doesn't mention the endpoint, and I could not find any working example in open-source CLI tools. Questions: Does the App Store Connect API actually support submitting an App Store version for review? If yes, where can I find the exact endpoint & required scope documented? If no, is there a canonical list of what the API can and cannot do so I can confirm the limitation? Any pointers to docs or working code samples would be greatly appreciated.
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Sep ’25
Question regarding Steam-related files in macOS App Store build
Hello, I have a question regarding the Mac App Store deployment and App Review process. Our macOS app will also be distributed on the Steam platform. In our current build setup, the App Store build output (inside Contents/MacOS/) may still contain Steam-related dynamic libraries (e.g., libsteam_api.dylib) and metadata/configuration files (such as .txt files used only by Steam) These files are not used in the App Store version. Users will not see any Steam-related information, functionality, or UI when the app is running. Their presence is simply a byproduct of the current packaging process. My concern is whether including such unused Steam-related files in the App Store submission could be considered a violation of App Store Review Guideline 2.3.10, or otherwise lead to rejection during review. Would Apple recommend that we strictly separate the build targets so that the App Store submission does not contain any Steam-related files, even if they are unused and invisible to the user? Thank you very much for your guidance.
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Sep ’25
iOS build not appearing in App Store Connect after upload via Xcode and Transporter (React Native)
iOS build not appearing in App Store Connect after upload via Xcode and Transporter (React Native), Uploaded IPA “successfully” but build never shows in App Store Connect — React Native iOS. App type: React Native mobile app Android: Already published on Google Play (works fine) iOS goal: Upload the iOS build so it appears in App Store Connect (for TestFlight/release) No matter how I upload (Xcode Organizer Archive or the Transporter app), the build never appears in App Store Connect. It does not show under My Apps > [My iOS App] > TestFlight, nor under App Store Connect > Activity > All Builds. I’ve tried multiple times over several days. Xcode Organizer: “Upload to apple" there is no error, Transporter: delivered but app is processing , Email : there is no feedback with my problem please contact me
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133
Sep ’25
App stuck in "Waiting for Review" for more than 80 hours
Hi there, My app update submission was stuck in "Waiting for Review" state for over 80 hours. Yesterday I canceled and resubmitted it again after 3.5 days of inactivity, but this time it still hasn’t moved forward. I'd like to be sure that there is no issues on my side during sending build to review, cuz I noticed that submit app flow was slightly changed a week ago. Usually app update was verified in 10-20 hours, but now it's stuck. Thank you in advance.
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151
Sep ’25
App stuck "In Review" for 7+ days
Since the app was submitted on September 3, it has been stuck in the "in review" status for more than 7 days without being rejected, without further information updates, and without any other feedback. We can't delay any longer, the lack of progress is disrupting our plans. Please inform us immediately on how to proceed or upgrade the review. We contact the Apple review team almost every day (via email), but there is no clear reason for the response. This makes us feel frustrated while waiting for feedback, and at the same time, our users cannot wait any longer.
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Sep ’25
Validation Failed when using Icon Composer App Icon
I am trying to validate my update for my app to be ready for iOS 26 with the new Icon Composer .icon file. Everywhere I read says that the old AppIcon in the assets folder wouldnt be used and to just drop the .icon file in the project navigator and link it properly. I do that and its still asking for a .png file; I add the 1024x1024 .png file and its still not working. I am very lost and dont know where to go from here I have both the .icon and .png app icons in there. My app deployment target is at iOS 26, Xcode Project format 16.3 (I dont see 26 so assuming 16.3 is the highest). I feel I have done all the things, and advice? Thanks in advance!
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Sep ’25
App Review Stuck in Extended Review for almost 2 weeks (After “No Additional Info Required” Message)
Hi, We’re reaching out to the community because we’re stuck in a situation that’s becoming critical for our launch timeline and could really use some advice. We submitted our app on August 11, 2025. Over the following days, we worked closely with App Review, made revisions, and provided every piece of information they requested. On August 19, 2025, we finally received this message: “Your submission’s review will require additional time as we take this new information into account. We do not require any further information at this time. Once we have thoroughly reviewed your submission, we will either contact you in App Store Connect to communicate any issues found, or your submission will be approved.” We followed up days later and got this response: “We apologize for the delay. Your submission is still in review but is requiring additional time. We will provide further status updates as soon as we are able.” It’s been 12+ days with no updates, and the app is still stuck in “Unresolved Issue” status. This delay has now pushed us past our launch deadline, and we’re unsure why the process is taking so long. We completely understand that expedited reviews aren’t always possible, but given the urgency and importance of this project, we’re doing everything we can to move forward. If anyone from App Review happens to see this, or if any developers have gone through something similar and can share advice, we’d really appreciate it. Thanks in advance!
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Sep ’25
App Still in 'Waiting for Review' After 1 Month (Submitted 25/7/2025) – Need Help
My app has been stuck in "Waiting for Review" status since July 25, 2025 (24 days and counting), far exceeding Apple’s typical review timeline. Despite multiple checks, I’ve received no updates or communication from App Review. Is this delay related to a known system issue? How can I escalate this to Apple’s review team? (Email/phone options?) Are there hidden rejections or metadata problems not shown in App Store Connect? Hopefully get help. Best regards!
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Sep ’25
Upload failed Validation Issue WKApplication or WKWatchKitApp is required
I added a watchkit extension to an existing app. I get this error when uploading to App Store Connect. Building the archive itself is fine: Prepared archive for uploading Upload failed error: Validation failed Missing Info.plist value. A value for the key “WKApplication”, or “WKWatchKitApp” if your project has a WatchKit App Extension target, is required in “Runner.app/Watch/watch_Watch_App.app” bundle. For details, see: https://developer.apple.com/documentation/watchkit/creating_independent_watchos_apps/setting_up_a_watchos_project have the exact same issue when bundling. I added the flag manually in a additional plist fields entry with WKApplication=1 because my Info.Plist is generated and it didn't help. I wrote a custom Run Script Phase that added the flag and that didn't help as well. I need a reply from someone from Apple here. This needs to be fixed.
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Aug ’25
Submit iOS App for another Developer Program Account
Hi all - I used to run a development studio, but shut down around ~8 years ago. Since then, I've kept a personal $99/year Individual developer account to access documentation, apps, etc, as I still work in the mobile iOS development space, just for corporate projects. I have a friend who has an app that was built years back, but was removed from the store ~2-3 years ago due to just letting account lapse. He's asked me to help him get it back on the App Store, with some updates, etc. His account is an Individuals or sole proprietors/single-person businesses account as well. He granted me Admin access on his account, but I can't see or select his team in Xcode when handling automatic code signing in order to upload to App Store Connect. He's not a developer, and he lives several states/hours away. We worked remotely and I was able to get a development certificate and provisioning profile that I walked through setting up with him, that he exported and sent over to me. However, when I compile a build this way, Xcode won't allow upload because I am not logged in to his developer account. Outside of him giving me his personal account password, which isn't advisable and I would be reluctant to ask him for, is there a way I can submit this app for him up to App Store Connect?
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Aug ’25
Apple 403 detected - Access forbidden
Requesting your assistance with the error shown in the screenshot below. Our team hit this snag in our first attempt to get a build out. X Failed to register bundle identifier com.fourleaf.clara Apple 403 detected - Access forbidden. This request is forbidden for security reasons - You currently don't have access to this membership resource. Contact your team's Account Holder, Alyssa L*****, or an Admin. Error: build command failed. Our initial thought was that the Apple account admin (Alyssa) needed to log in to https://developer.apple.com/account and accept the latest Terms Of Services. Alyssa logged in, but does not have any agreements awaiting acceptance. The last agreement issued -- she approved on 6/10. Screenshot also attached below. Can you please advise us as to how to resolve this build error and issue?
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Aug ’25
How to publish medical app being a sole proprietorship?
Hi, I’m a doctor who has developed an app to address the common questions I’ve encountered from patients. I operate under a sole proprietorship registered in India. Apple is preventing me from publishing my medical app through an individual account and has not responded to my request to switch to an organization account. It’s been over a week, and I’ve invested significant effort into this project, which is now causing a great deal of anxiety. Can anyone advise me on what steps I should take next?
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Aug ’25
Launching a Sequel That Shares Code/Assets With Original App – Any Platform Conflicts?
Hello! I recently transferred ownership of an old game (hasn't been updated for 6+ years) to my developer account. Since then, I’ve been working on a sequel to the original, but with significant changes. This new title: Is fully redesigned into a a new gameplay experience, metagame systems, progression Has a revamped UI and UX Uses some shared code and assets from the original game that are the underlying game mechanics (previous game was "endless" in each run, this game has hundreds of levels on top of a new roguelike system with hundreds of unlocks) My question is: If I launch this as a new app as a sequel while keeping the original live on the App Store, will there be any potential conflicts from a platform or policy standpoint — especially considering the shared backend, assets, and art? I want to be sure I’m not violating any platform rules related to duplicate or derivative apps, especially since both would be live simultaneously and serve different gameplay purposes. Any insight from Apple staff would be greatly appreciated. Thanks!
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Aug ’25
Repeated App Rejection – Request for Direct Review
Hi, Our macOS app includes native OS functionality and a web-based control panel that interacts with a local API to manage system actions. It’s not just a webview or wrapper. Despite multiple submissions, it’s been rejected for “lack of functionality.” Is there a way to escalate this or speak with someone from App Review for a more informed evaluation? Thanks, Shaul Shabtay PuppetPC
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Jul ’25
ITMS-90338: Non-public API usage
I am working on a multi-targeted React Native app. I have deployed most of them without any issues. I didn't receive any errors during the process. One of the apps was even validated and uploaded successfully. However, I later received an error message from the Play Store, which is shown below. ITMS-90338: Non-public API usage - The app references non-public selectors in ETCiso: _isKeyDown, _modifiedInput, _modifierFlags. If method names in your source code match the private Apple APIs listed above, altering your method names will help prevent this app from being flagged in future submissions. In addition, note that one or more of the above APIs may be located in a static library that was included with your app. If so, they must be removed. For further information, visit the Technical Support Information at All the settings are the same as the other apps. If there is an error or issue in the binary, then why is it passing validation and uploading successfully? Any one help me to solve this
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Jul ’25
3rd time rejected: Guideline 4.3(a) - Design - Spam
My app keep getting rejected after changing complete UI. It's an finance tool app. any advice Guideline 4.3(a) - Design - Spam We noticed your app shares a similar binary, metadata, and/or concept as apps submitted to the App Store by other developers, with only minor differences. Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps. Next Steps Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality. Resources Some factors that contribute to a spam rejection may include: Submitting an app with the same source code or assets as other apps already submitted to the App Store Creating and submitting multiple similar apps using a repackaged app template Purchasing an app template with problematic code from a third party Submitting several similar apps across multiple accounts
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Jul ’25