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Reference

App preview specifications

You can provide app previews in H.264 and ProRes 422 (HQ only) formats, with the following specifications.

App Preview Requirements

The following are required to create your app preview and upload it to App Store Connect.

Context

Description

Maximum file size

500MB

Minimum length

15 Seconds

Maximum length

30 Seconds

Default poster frame setting

5 Seconds (Visit Set an app preview poster frame.)

Orientation

Portrait or Landscape (Note: macOS and tvOS app previews accepted in landscape only.)

OS device capture and play

iOS 8 or later

Upload and playback on App Store Connect

Safari 8 and macOS 10.10 or later

Video specifications

H.264 format

ProRes 422 (HQ only) format

Target bit rate

10-12 Mbps

VBR ~220 Mbps

Video characteristics

Progressive, up to High Profile Level 4.0

Progressive, no external references

Max frame rate

30 frames per second

30 frames per second

Audio

  • Stereo

  • Codec: 256kbps AAC

  • Sample Rate: 44.1kHz or 48kHz

  • All tracks should be enabled

  • Stereo configuration:

    • 1 track with 2-channel stereo (1st channel L and 2nd channel R)

    • 2 tracks with 1-channel stereo (1st track L and 2nd track R)

  • Stereo

  • Codec: PCM or 256kbps AAC

  • Bit Depth (for PCM): 16-, 24-, or 32-bit

  • Sample Rate: 44.1 or 48kHz

  • All tracks should be enabled

  • Stereo configuration:

    • 1 track with 2-channel stereo (1st channel L and 2nd channel R)

    • 2 tracks with 1-channel stereo (1st track L and 2nd track R)

Supported extensions

.mov, .m4v, .mp4

.mov

App Preview resolutions

You can deliver up to 3 app previews with the following resolutions.